Employee Storytelling & Content Manager

Zscaler•Santa Clara, CA
•$108,500 - $155,000•Hybrid

About The Position

Zscaler is seeking an Employee Storytelling & Content Manager to join its People & Culture organization and collaborative Communications team. This hybrid role is based at Zscaler’s Santa Clara, California headquarters and reports to the VP, Culture and Community. The manager will drive campaign execution, creative delivery, and employee advocacy, helping turn current and future employees into authentic brand ambassadors. The role requires a strong writer and visual storyteller who can connect with employees and global audiences through engaging, channel-specific content. The manager will translate employer brand strategy into internal and external campaigns, produce employee-focused short-form video, manage content planning and performance, maintain brand consistency, and partner with communications colleagues and leaders to deliver cohesive programs.

Requirements

  • 5–7 years of experience in marketing communications, content marketing, employer branding, or a related field, with a strong focus on campaign execution and social content creation.
  • Foundational understanding of AI/ML technologies and experience leveraging, securing, or positioning AI-driven solutions to optimize outcomes within the functional domain.
  • Proven track record of owning and delivering multi-channel marketing or employer brand campaigns from brief through results.
  • Hands-on social media content creation experience and a deep understanding of what performs on LinkedIn, Instagram, and other platforms.
  • End-to-end short-form video production skills, including scripting, filming, editing, and publishing.
  • Strong brand management instincts, including visual judgment, consistent voice stewardship, and an audience-centric marketing mindset.

Nice To Haves

  • Proven ability to leverage AI technologies and workflows to drive measurable operational efficiency.
  • Experience in B2B technology, enterprise SaaS, or a high-growth technology company.
  • Hands-on experience with employee advocacy platforms and employer brand channels such as LinkedIn Talent Brand, Glassdoor, or Built In.
  • Proficiency with creative and production tools such as Adobe Premiere, Final Cut Pro, CapCut, Canva, Figma, Sprout Social, or equivalent.

Responsibilities

  • Own end-to-end delivery of People & Culture internal and external marketing campaigns to help retain and attract talent.
  • Translate employer brand strategy into content for Slack, email, the intranet, LinkedIn, and Instagram.
  • Build and manage a content calendar aligned with hiring priorities and cultural moments.
  • Track performance data to optimize content planning and manage the employee advocacy program.
  • Conceptualize, script, film, edit, and publish short-form employee-story video content.
  • Maintain visual and voice consistency across brand touchpoints, and develop templates and guidelines that enable others to create on-brand content.
  • Partner with the Employer Brand Lead and Internal Communications Manager to deliver cohesive programs.
  • Advise leaders on building their external presence.

Benefits

  • Various health plans.
  • Time off plans for vacation and sick time.
  • Parental leave options.
  • Retirement options.
  • Education reimbursement.
  • In-office perks.
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