Email Marketing Manager (Remote First)

Zensurance

1d•Remote

About The Position

Zensurance is seeking a HubSpot-expert Email Marketing Manager to lead their communication strategy for a database of over 500,000 contacts. This role involves managing high-volume, highly segmented email journeys for diverse SMB industries, acting as the architect of the customer lifecycle. The ideal candidate is an analytical marketer skilled in HubSpot/Salesforce automation, high-converting creative, A/B testing, experimentation, and personalizing customer experiences at scale. This is a 12-month parental leave contract position.

Requirements

5+ years in email-focused marketing roles.
Strong, recent hands-on experience with both HubSpot and Salesforce.
Ability to manage the full campaign lifecycle from initial planning through launch.
Deep understanding of automation, customer journey orchestration, and list health.
Experience in lead generation or B2C sectors (e.g., Banking, Insurance, Mortgages, or E-commerce).
Demonstrated ability to translate campaign data into improved conversion rates.
Strong copywriting expertise with an eye for design and template structure.
A genuine interest in AI and the ability to find thoughtful ways to apply it to email marketing.

Responsibilities

Plan, build, and manage end-to-end email initiatives, including newsletters, promotions, and onboarding sequences.
Ensure precise targeting by managing schedules, automation, and effective audience segmentation.
Use HubSpot for campaign setup and workflow execution, while leveraging Salesforce CRM for data-driven targeting.
Write high-converting copy and collaborate on visually effective email templates and layouts.
Develop and maintain sophisticated automated journeys for lead nurturing and long-term engagement.
Run A/B tests on subject lines, messaging, and CTAs to continuously improve engagement metrics.
Monitor and report on KPIs (opens, clicks, conversions) to provide actionable insights for optimization.
Identify and implement practical AI applications to improve marketing effectiveness and personalization.

Benefits

Remote-first setup
Home office allowance
Top-tier tech: "Office in a box" with all necessary tech equipment
Half days before public holidays
Flexible health and dental plans for families, including mental health support
Health & personal spending accounts
Parental leave top-up
Education assistance reimbursement for courses, conferences, books, and memberships
Opportunities to learn from industry experts and grow your career
Weekly Friday huddles
Virtual & in-person team-building events