ECommerce Manager

Kärcher•Denver, CO

14h

About The Position

The ECommerce Manager defines and executes the strategic direction and business plan for Kärcher’s presence on Amazon and other key marketplaces. The role establishes sales goals, forecasts performance against targets, and develops pricing and promotional strategies in line with company cross-channel pricing policies. It also identifies new product opportunities and emerging marketplace channels. The manager oversees marketplace operations, including Amazon marketing, product listings, content optimization, promotions, order fulfillment, and demand planning. Working with Marketing and Content teams, the manager improves listing visibility and search ranking through keyword research, competitor analysis, and rich media. The position also monitors account health and operational metrics, addresses platform issues, and ensures accurate order flow and compliance with marketplace requirements. The role builds relationships with Amazon and other marketplace vendor managers and merchants, prepares performance analysis and reports for management and cross-functional teams, and collaborates with Marketing, Sales Operations, Forecasting, Planning, Sales, and IT to advance channel growth objectives.

Requirements

Bachelor’s degree in Merchandising, Marketing, Business, Economics, Communications, or a related field, or 3–5 years of directly relevant experience in marketing, sales, or managing Amazon and other e-commerce platforms.
Demonstrated success growing visibility and sales on online marketplaces, ideally with existing brands and products.
Strong understanding of strategies for driving significant sales growth across multiple e-commerce platforms simultaneously.
Exceptional written and verbal communication skills, including the ability to explain complex ideas clearly and persuasively.
Strong business acumen and ability to identify and capitalize on opportunities in a fast-paced online retail environment.
Exceptional data analysis skills and ability to derive actionable insights from complex datasets.
Ability to work effectively with cross-functional teams, including E-commerce, Marketing, IT, Sales Operations, and Customer Service.
Strong project management skills and ability to lead projects with minimal supervision.
Advanced proficiency in Google Suite applications, including Sheets, Docs, and Slides.

Nice To Haves

Amazon Vendor Central (VC) experience is strongly preferred.
Amazon Seller Central experience is a plus.

Responsibilities

Define and execute the strategic direction, vision, and business plan for Kärcher’s Amazon and other marketplace presence.
Set sales goals and provide regular, accurate forecasts against monthly, quarterly, and annual targets.
Develop pricing and promotional strategies that drive growth while following company cross-channel pricing policies.
Identify new product opportunities and emerging marketplace channels.
Oversee marketplace marketing, product listings, content optimization, and promotional execution.
Partner with Marketing and Content teams to improve product listing visibility and search ranking using keyword research, competitor analysis, and rich media.
Assess category top sellers, competitive landscapes, and growth opportunities to strengthen Kärcher products’ position.
Work with Marketing to implement category campaigns and develop business plans with growth goals and ROI analysis.
Oversee and improve order fulfillment, demand planning, and integration of marketplace channels into daily operations.
Track and improve account-health metrics, including on-hand inventory, sell-through rates, product reviews, chargebacks, and compliance violations.
Identify and resolve marketplace-specific issues, address root causes, and ensure accurate, efficient order flow.
Adapt marketplace operations to evolving Amazon and other marketplace rules and requirements.
Build and maintain relationships with Amazon and other marketplace vendor managers and merchants.
Prepare ad-hoc reports and analysis of marketplace performance for management and cross-functional teams.
Stay current on best practices and trends in Amazon and the broader e-commerce marketplace landscape.
Collaborate with Marketing, Sales Operations, Forecasting, Planning, Sales, and IT to achieve channel growth objectives.