eCommerce Content Marketing Assistant Manager

Henkel group • Stamford, CT

1d • Hybrid

About The Position

At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow. This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world. Dare to learn new skills, advance in your career and make an impact at Henkel.

Requirements

• Strong attention to detail and organizational skills.
• Ability to effectively multi-task and pivot with multiple stakeholders and project demands
• Basic understanding of digital commerce trends and strategies and drive to keep up to date with the latest technology advancements
• Proven experience and strong proficiency with Salsify and Syndigo syndication platform.
• Proficient in MS Office (PowerPoint, Excel, Word).
• Strong communication skills with the ability to collaborate across teams.
• A proactive mindset with a willingness to learn and adapt quickly.
• Ability to brief creative and provide effective and efficient feedback.
• Leadership mindset and mentality who sees themselves growing as a Marketer

Responsibilities

• Oversee the development and execution of the eCommerce digital content strategy across multiple HCB brands, ensuring content meets quality standards and aligns with brand goals and retailer guidelines and/or requirements.
• Ensure that digital content supports superior digital commerce experiences, contributing to increased algorithmic relevance, brand awareness, and conversions.
• Assist with Ratings & Reviews strategy development and implementation across core brands and retailers
• Lead content evaluation processes to ensure digital commerce content meets best-in-class standards for prioritized brands and retailers.
• Partner with business units to help implement brand-specific and retailer-specific content strategies aimed at improving organic and paid placements.
• Track digital shelf KPIs, identifying content gaps and opportunities, and suggesting improvements to drive content effectiveness.
• Collaborate with the Henkel Digital Excellence (DX) team and agency partners to support enhancements to eCommerce technical platforms, contributing to resource efficiency across HCB.
• Support the development of digital content by coordinating with agency partners, internal creative teams, and SEO/AEO/GEO experts.
• Gather and organize industry insights and platform knowledge to inform best-in-class digital commerce strategies.
• Assist in managing the approval process for digital assets, ensuring timely syndication and communication with internal and external stakeholders.
• Support the prioritization and future roadmap development for retailer-specific content initiatives.
• Manage the content team’s budget, including tracking expenditures, forecasting future needs, and ensuring efficient use of resources.
• Work with the Content Team Lead to develop and maintain budget reports, ensuring alignment with financial goals and objectives.

Benefits

• affordable plans for medical, dental, vision and wellbeing starting on day 1
• Paid time off including sick, vacation, holiday and volunteer time
• flexible & hybrid work policies (depending on role)
• vacation buy / sell program
• 401k matching
• employee share plan with voluntary investment and Henkel matching shares
• annual performance bonus
• service awards
• student loan reimbursement
• 12-week gender neutral parental leave (up to 20 weeks for parents giving birth)
• fertility support
• adoption & surrogacy reimbursement
• discounted child and elderly care
• scholarships
• diverse national and international growth opportunities
• access to thousands of skills development courses
• tuition reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed