East Coast Regional Sales Manager

TASI Measurement Career•Monterey, CA

About The Position

The East Coast Regional Sales Manager manages Sierra Instruments’ scientific sales channel in the North American region, with responsibility for meeting or exceeding sales and profitability objectives. The role maximizes sales volume, profitability, and market penetration through sales management and execution, while ensuring customer satisfaction and responding to customer concerns. It owns regional selling strategies and develops plans and follow-up to grow sales and orders faster than market growth. The manager works with an Application Engineer to identify business-improvement opportunities and maintains sales opportunities in CRM, providing forecasts when requested. The role supports and develops sales representatives and distributors through travel, skills assessment, mentoring, training, and other resources. It also builds collaborative relationships with end users, channel partners, and other market participants, and recommends changes to the sales channel network when needed. Additional duties include supporting regional trade shows, webinars, and factory training; assisting with high-profile projects and technical service issues; reporting and analyzing sales activity and long-term projects; sharing market and competitive intelligence; conducting internal and external training; and contributing to sales strategy, product development, and marketing. The position involves 40%–50% overnight travel, with occasional overseas travel. It is based in a manufacturing environment and may require lifting up to 75 pounds and sitting or standing for reasonable periods.

Requirements

  • Authorized to work in the United States.
  • Fluent in English, both written and verbal.
  • Able to work independently.
  • Able to travel 40%–50% overnight, with occasional overseas travel.

Nice To Haves

  • Additional language skills.
  • A four-year college degree with a technical background.
  • Five years of prior experience in a sales management role in a technical, consultative selling environment, emphasizing long-term relationship building.
  • Sales leadership experience in an industrial instrument business.
  • Commercial competence in pricing, sales channels, contract negotiations, and market analysis.
  • Experience working in a multinational corporation.
  • Background in gas flow instrumentation.
  • Formal training in consultative, strategic selling methodologies.
  • Preference for using a phone as an initial way to connect with new contacts rather than email.
  • Ability to raise issues in a considered, measured, data-driven manner and offer potential solutions.
  • Strong attention to detail and ability to uphold the organization’s mission and vision.
  • Effective communication and relationship-building skills with internal and external stakeholders.
  • Initiative, commercial judgment, strong negotiation skills, and adaptability.
  • Integrity, professionalism, trustworthiness, loyalty, and respect in interactions.
  • An inquisitive, growth-oriented attitude, openness to new ideas, and willingness to learn and accept coaching.

Responsibilities

  • Manage the Sierra Instruments scientific sales channel for the North American region to meet or exceed division sales and profitability objectives.
  • Maximize sales volume, profitability, and market penetration through management and execution of sales activities.
  • Ensure customer satisfaction and direct resources to address identified customer concerns.
  • Develop and execute region-specific selling strategies and follow-up plans to grow sales and orders faster than market growth.
  • Work with the Application Engineer to identify and lead business-improvement opportunities.
  • Maintain sales opportunities in CRM and provide sales forecasts upon request.
  • Travel with regional sales channel partners to assess skills, mentor and train them, and stay informed about customer issues.
  • Manage and support sales representatives and distributors to maximize business growth; recommend sales channel network changes when needed.
  • Build strong, collaborative relationships with end users, distribution channel partners, and other market participants.
  • Support regional trade shows, webinars, and factory training events.
  • Provide direct support for high-profile projects and technical service issues.
  • Maintain sales activity reporting and provide analysis and reports on large, long-term projects.
  • Provide management with feedback on industry trends and customer requirements.
  • Conduct internal and external training sessions.
  • Provide market intelligence through trip reports or presentations and contribute to competitive analysis by product.
  • Contribute input to company sales strategy, product development, and marketing.
  • Perform required activities using CRM software wherever possible and carry out other duties requested by the Scientific Sales Manager.

Benefits

  • Competitive salaries
  • 10 paid holidays each year
  • Vacation, sick time, and volunteer time
  • 401(k) with employer match, immediately vested
  • HSA and pre-tax health savings program
  • Flexible work schedules
  • Medical, dental, and vision insurance
  • Employer-paid life insurance
  • Pet insurance
  • Tuition reimbursement
  • Scholarship programs
  • Comprehensive benefits package that may include health insurance, retirement plans, and paid time off
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