E-Commerce Specialist (Marketing)

H Mart•Carlstadt, NJ
•$67,750 - $106,400

About The Position

The E-Commerce Specialist develops and executes e-commerce marketing strategies to support revenue goals and strengthen brand visibility. The role creates promotions and product launches across digital channels, maintains product listings, and uses customer and performance data to improve engagement, retention, and sales. It also creates and optimizes digital content and collaborates with customer support, sourcing, and purchasing teams.

Requirements

  • Understanding of e-commerce marketing and promotions.
  • Knowledge of digital marketing tools, including social media, email, and paid search.
  • Interest in e-commerce and retail trends.
  • Written and verbal communication skills.
  • Microsoft Office skills.

Nice To Haves

  • Bachelor's degree preferred, but not required.
  • 3–5 years of relevant sales or e-commerce experience preferred.
  • Bilingual in English and Korean preferred.

Responsibilities

  • Develop e-commerce marketing strategies to achieve revenue goals and enhance brand visibility.
  • Develop promotional campaigns, product launches, and special offers across digital platforms, including the website, social media, and email marketing.
  • Monitor and optimize product listings, ensuring product descriptions, images, and pricing are accurate and compelling.
  • Collaborate with the customer support team to address customer issues and ensure a positive shopping experience.
  • Analyze customer behavior and preferences to identify opportunities to improve engagement and retention.
  • Use analytics tools, such as Google Analytics and sales reports, to track traffic, conversion rates, and sales revenue.
  • Monitor competitors and industry trends to identify opportunities and threats.
  • Create and optimize content for product pages, blogs, and other digital assets to improve SEO and user engagement.
  • Work with sourcing and purchasing teams to align sales strategies with market demands and promotional activities.

Benefits

  • Health, dental, and vision insurance, and an Employee Assistance Program (EAP), per company policy.
  • 401(k) retirement plan with up to 5% match, per company policy.
  • Life insurance and accidental death and dismemberment (AD&D) insurance, per company policy.
  • Business Travel Accident (BTA) insurance.
  • Company-provided lunch.
  • Paid time off (PTO) and paid holidays, per company policy.
  • Celebration and condolence benefits, per company policy.
  • Smart Card rewards: earn an additional 4 points per standard $1 = 1 point.
  • Holiday gift certificates, per company policy.
  • Flexible Spending Account (FSA), per company policy.
  • Dependent Care Flexible Spending Account (DCFSA), per company policy.
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