E-commerce Growth Specialist

Blaine Bros Maintenance•St. Paul, MN

2d•Onsite

About The Position

Blaine Brothers is seeking an energetic, customer-focused E-commerce Growth Specialist to own day-to-day growth of e-commerce platforms across Blaine Brothers and its sister companies. The role connects sales, customer experience, marketing, and technology. It includes signing up and onboarding B2B customers, supporting customers online and in the field, and improving the website, tools, and processes. The work is approximately 50% day-to-day operations, 30% improvement projects, and 20% growth strategy. Heavy-duty truck and trailer parts knowledge is a strong plus. The position is based 100% in the office and works Monday through Friday, 9 a.m. to 5 p.m. It includes customer visits within the region. The listed annual salary range is $68,000–$82,000.

Requirements

At least 2 years of experience in e-commerce, B2B sales or account support, customer service, or digital marketing.
High energy, competitiveness, self-motivation, and genuine interest in signing up and onboarding new customers.
Comfort with field work and in-person customer training or presentations.
Valid driver's license and ability to travel to customer locations within the region.
Technology proficiency and ability to learn new platforms quickly.
Experience with order management, fulfillment, or backorder handling, including working with branches and purchasing to resolve supply issues.
Strong Excel and analytical skills.
Excellent written and verbal communication skills.
Ability to multitask and prioritize in a fast-paced environment.
Demonstrated ability to work cross-functionally and manage complex projects.
Responsible, with a strong sense of ownership and ability to work independently.
Teamwork, integrity, honesty, and respect.

Nice To Haves

Knowledge of heavy-duty truck and trailer parts.
Experience with Magento/Adobe Commerce or a similar e-commerce platform.
Experience with HubSpot or a similar CRM or marketing automation platform, including email journeys, live chat, or chatbots.
Experience with Epicor, Karmak Fusion, or a similar ERP system.
Experience with workflow or AI tools.

Responsibilities

Own the e-commerce channel day to day and coordinate customer, sales, and internal-team activity.
Provide front-line customer support by phone, email, and live chat, resolving order, account, login, and product questions.
Monitor chatbot and live-chat activity, respond to escalations, and coordinate handoffs to appropriate representatives.
Onboard B2B customers by setting up accounts and access, training users, and following up to encourage repeat usage.
Conduct field visits with customers and sales representatives, including demonstrations, training, ride-alongs, and account check-ins.
Monitor open e-commerce orders and address issues such as out-of-stock parts by sourcing alternatives or supply from other branches or suppliers, while keeping customers informed.
Manage backorders by tracking status, coordinating with purchasing and suppliers, communicating ship dates, and following through with customers.
Partner with branches to ensure online orders are picked, packed, and shipped on time; resolve delays, shipping errors, and exceptions.
Maintain product content and data quality, including part information, images, cross-references, and promotional products.
Coordinate website improvements with developers, maintain the development backlog, write requirements, test releases, and track bugs.
Use customer, sales, and website data to identify friction points and support feature proposals.
Improve chatbot responses and workflows, and expand the issues it can resolve without a live representative.
Build and manage email journeys and lifecycle campaigns with marketing, including welcome, onboarding, abandoned-cart, reorder, win-back, and promotional campaigns.
Identify recurring order and fulfillment problems and work with operations, purchasing, and branches to address root causes.
Design and document e-commerce operating processes and identify opportunities to automate manual work using CRM, ERP, workflow, and AI tools.
Support special e-commerce and operational projects as needed.
Work with inside and outside sales to develop target account lists, sign up B2B customers, and advance customer adoption and online sales goals.
Track, analyze, and report e-commerce KPIs, including sign-ups, active accounts, conversion, order volume, sales, and chat performance; turn findings into recommendations.
Contribute customer, competitor, and industry insights to the e-commerce roadmap and annual plan.
Coordinate priorities with external partners and internal teams, including sales, marketing, purchasing, operations, and finance.