About The Position

CoLab is hiring a Director, Strategic Alliances to build and own its go-to-market partner ecosystem, primarily focused on global consultancies that advise customers on engineering and digital transformation. This is both a partnerships and sales role: the Director will position CoLab as valuable to partners’ client work and businesses, design mutually beneficial commercial arrangements, and turn partnerships into sourced pipeline and closed revenue. The Director will be CoLab’s first dedicated owner of the partnership function, establishing its processes, reporting, and operating rhythm rather than inheriting an existing playbook. The role owns partner relationships after signing and coordinates with Sales, Solutions Engineering, Enablement, Marketing, Customer Success, and Product to support partners and align activity with business targets. The role reports to the VP of Strategy, who will build alongside the Director for the first couple of quarters before handing over ownership.

Requirements

  • Experience in partnerships, alliances, channel, or enterprise sales.
  • A practical understanding of consulting firms, including their structures, partner compensation, how engagements are scoped and sold, and what makes a software vendor useful to them.
  • Exposure to enterprise software or SaaS go-to-market.
  • Strong executive presence.
  • Comfort with ambiguity and willingness to take a hands-on approach.
  • Strong commercial instincts, including the ability to construct deal structures in live conversations and assess which trade-offs are safe.
  • Ability to align cross-functional teams to deliver for external partners without direct authority over those teams.

Nice To Haves

  • An existing network within major or global consultancies, systems integrators, or value-added resellers.
  • Experience with engineering, manufacturing, or technical products such as CAD or PLM.
  • Familiarity with land-and-expand SaaS motions.

Responsibilities

  • Source and develop go-to-market partners, including consultancies, systems integrators, and value-added resellers, with the greatest emphasis on consulting firms.
  • Run full-cycle partner acquisition, from initial conversation through signed agreement, and position CoLab in terms of partners’ commercial priorities.
  • Design co-sell, referral, and delivery arrangements that work for both parties.
  • Own strategic partner relationships after signing, including joint business plans, regular business reviews, partner health tracking, and partnership growth.
  • Identify, develop, and engage multiple champions within partner firms to sustain relationships and generate activity.
  • Own partner-sourced pipeline and revenue as primary performance measures.
  • Enable consultants and systems integrator teams to explain CoLab, identify suitable clients, and bring CoLab into relevant engagements.
  • Build the partnership function’s processes, reporting, and operating rhythm.
  • Coordinate with Sales, Enablement, Customer Success, Marketing, and Product to align partner activity with pipeline targets and ensure effective handoffs into delivery.
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