Director, Sales Enablement & Training

NextTA•New Jersey, NJ

About The Position

The Sales Enablement & Training function equips sales teams with the knowledge, tools, content, processes, and skills needed to drive revenue and accelerate customer acquisition. The Director partners closely with Sales, Marketing, Product, and Leadership to develop and execute enablement programs that translate organizational strategy and product innovation into effective sales execution. The role calls for a strategic, hands-on leader who can build scalable enablement programs, turn complex technology solutions into compelling sales narratives, and continuously improve sales team performance.

Requirements

At least 7 years of experience in sales enablement, sales training, or sales leadership within a B2B technology environment.
Proven experience building and managing sales enablement or training programs.
Experience developing sales playbooks, training materials, presentations, videos, and other enablement content.
Strong understanding of complex B2B sales cycles, agent or distribution channels, and enterprise technology solutions.
Excellent presentation, facilitation, communication, and storytelling skills.
Ability to translate complex technical concepts into clear, compelling business value.
Strong project management and cross-functional collaboration skills.
Data-driven mindset and ability to connect enablement activities to business outcomes.
Experience with CRM, learning management systems, sales enablement platforms, and collaboration tools.

Nice To Haves

Familiarity with Salesforce, Gong, and Showpad.
Experience in telecommunications, networking, SaaS, managed services, cybersecurity, mobility, or related technology markets.

Responsibilities

Develop and execute a sales enablement strategy aligned with revenue goals, sales priorities, and product initiatives.
Identify gaps in sales knowledge, skills, tools, processes, and content, and build programs to address them.
Partner with Sales Leadership to improve productivity, pipeline generation, conversion rates, and sales velocity.
Establish onboarding, training, certification, and ongoing development programs across the sales organization.
Lead new-hire onboarding and ongoing training for the sales organization.
Develop training on products, solutions, competitive positioning, sales methodology, industry trends, customer pain points, and value propositions.
Help sales teams explain complex technology solutions in clear business terms, reinforcing learning through coaching, performance support, and continuous learning.
Create workshops, sales boot camps, role-playing exercises, coaching sessions, and virtual learning experiences.
Own the sales enablement content strategy and ensure sellers can access current, relevant, actionable materials.
Collaborate with Marketing and Product to develop battlecards, playbooks, talk tracks, objection-handling guides, FAQs, and competitive intelligence.
Build sales plays and campaign-specific enablement packages for product launches and go-to-market initiatives.
Bridge Product, Marketing, and Sales to support effective product launches and adoption.
Partner with Product Marketing to maintain accurate, consistent, and aligned sales content.
Develop launch training, positioning, key talking points, FAQs, competitive differentiation, and sales plays for new offerings across direct sales teams and agent channels.
Establish KPIs to measure enablement and training program effectiveness.
Analyze sales performance, adoption, engagement, and productivity data to identify improvement opportunities.
Gather feedback from sellers and sales leaders to continuously optimize programs.