Director Retail Media

Skai•San Francisco, CA
•$120,000 - $140,000•Hybrid

About The Position

The Director of Expert Services, Retail Media is a key leadership role on Skai’s Expert Services team and serves as the trusted deputy to the function’s leader. The role sets and upholds standards for work quality and communication, and builds confidence among enterprise clients and Skai leadership. It combines strategy, commercial judgment and executive influence to turn a fast-moving retail media landscape into actionable direction, while extending the function’s reach through new business and thought leadership. Reporting directly to the Expert Services Global Lead, the Director works independently and supports internal stakeholders while helping shape Skai’s platform and Expert Services function. The role is US-based, includes travel as needed for clients, pitches and industry events, and follows a long-term hybrid work arrangement.

Requirements

  • Senior retail media leadership, including leading practitioner teams and accountability for a portfolio of enterprise retail media clients from strategy through execution; experience managing mid-senior staff and above is sought.
  • Commercial acumen connecting media decisions to client unit economics and business outcomes, and experience helping retain, grow or scope a book of business.
  • Ability to persuade senior internal and external stakeholders without relying on authority, and to respectfully challenge executives or colleagues when evidence supports it.
  • Ability to work with minimal direction, manage ambiguity, and own decisions and outcomes.
  • Experience raising a team’s quality bar, giving direct feedback, and translating complex analysis into clear narratives and strong presentations.
  • Deep retail media expertise with Amazon and Walmart full stack, including search and DSP, sufficient to challenge plans in detail.
  • Knowledge of AMC and other measurement approaches, including how they address questions beyond standard reporting for different client types and when a metric may mislead.
  • Fluency in the retail media ecosystem, including retailer economics, onsite and offsite media, DSP, 1P and 3P, and shopper marketing.
  • Advanced use of generative AI tools such as Claude to improve individual and team output through analysis, automations and custom agents; software engineering experience is not required.
  • Experience helping win work through pitches, audits or scoping, and a point of view shared through speaking, writing or frameworks.
  • US-based.
  • Ability to travel as needed for clients, pitches and industry events.

Nice To Haves

  • Agency-side background; candidates from brand, retailer and platform sides are also welcomed.
  • Breadth across retail media networks such as Instacart, Target and Roundel Media Studio, Criteo, CitrusAd, Epsilon, Kroger Precision Marketing and Amazon Retail Ad Service; breadth across several networks is preferred over depth in one.
  • Familiarity with total commerce, including how retail media relates to shopper marketing, trade budgets and joint business planning with retailers.
  • Experience with Skai or a comparable retail media or search management platform.
  • Experience collaborating with a global team, locally and virtually.

Responsibilities

  • Represent the Expert Services function and its priorities as the leader’s trusted deputy.
  • Define and uphold quality standards for account plans, methodologies, analyses, QBRs, presentations and client communications.
  • Shape the Expert Services strategy, including its service model, coverage and capacity, packaging, and use of AI to improve quality and capacity.
  • Serve as an executive voice for strategic accounts, leading escalations, performance resets, renewals, growth conversations and executive business reviews.
  • Lead or co-lead pitches, audits and scoping with Sales.
  • Develop thought leadership, including points of view, frameworks, talks and articles, as an external voice of Skai Expert Services.
  • Hire and coach Directors, Managers and Specialists; hold them accountable and build team playbooks and succession plans.
  • Influence senior internal and external stakeholders and partner with product, sales, client services, technical account management and sales engineers to bring client and market evidence into the roadmap.

Benefits

  • Additional bonus compensation; full details will be provided during the recruitment process.
  • Hybrid work arrangement with a mix of home and office work.
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