About The Position

Live Nation Entertainment’s Media & Sponsorship Division is seeking a Regional Director, Sales to create and sell branded, high-impact music marketing programs across its Mid-Atlantic market properties, including the Carolinas, Virginia/DC, and Maryland. The role encompasses sponsorship programs involving venues, festivals, ticketing, artists, content, digital, social and mobile media, promotions, and concert production. The successful candidate will build and sell marketing solutions using Live Nation’s assets, meet revenue and key-account goals, develop relationships with client decision makers and advertising agencies, and negotiate and close sponsorship deals. The position also oversees sponsor contracts, invoicing, and accounts receivable, or develops processes to ensure execution and collections.

Requirements

  • Bachelor’s degree.
  • At least 5 years of experience with sponsorship or solution-based marketing programs.
  • A reputation as a go-getter and rainmaker.
  • Strong relationships with senior-level marketing executives at relevant brands or agencies located in or doing business in the market.
  • Demonstrated ability to develop and nurture relationships and work effectively at all levels of the decision process.
  • Strong understanding of media and advertising buys to communicate the value of sponsorship compared with pure media as a marketing solution.
  • Strong interpersonal and leadership abilities.
  • Excellent oral and written communication skills.

Responsibilities

  • Create, package, and sell solution-based music marketing programs for Live Nation Entertainment, including venue, digital media, and marketing promotion opportunities across the Carolinas, Virginia/DC, and Maryland.
  • Meet or exceed revenue and key-account goals.
  • Develop and maintain relationships with decision makers at client marketing companies and their advertising agencies across a variety of business categories.
  • Create sales presentations that differentiate Live Nation’s assets and address prospective clients’ goals.
  • Educate sponsors and advertisers about Live Nation’s assets and marketing capabilities, and demonstrate the branding value of live music tie-ins.
  • Structure and price deals, negotiate successfully, and close business in line with budget expectations.
  • Oversee sponsor contracts, invoicing, and accounts receivable, or develop processes to ensure execution and collections.

Benefits

  • Medical, vision, dental, and mental health benefits for employees and their families.
  • Access to a health care concierge and Flexible Spending Accounts or Health Savings Accounts.
  • Free concert tickets.
  • Paid time off, including paid holidays, sick time, and personal days.
  • 401(k) program with company match.
  • Stock reimbursement program.
  • New-parent programs, including caregiver leave.
  • Fertility, adoption, foster, or surrogacy support.
  • Career and skill development programs through School of Live.
  • Tuition reimbursement and student loan repayment.
  • Volunteer time off.
  • Crowdfunding match.
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