Director, QSR
About The Position
The Director, QSR Snacking is a member of McCain’s North America Commercial Team and leads the strategic direction, portfolio growth, and commercial performance of the QSR Snacking business. The role leads a team of marketers responsible for developing and executing annual and long-range strategies to drive profitable growth, expand McCain’s presence on customer menus, and support the company’s 2030 growth ambitions. It partners across Sales, Innovation, Insights, Marketing Operations, and Go-to-Market teams to turn customer needs into commercial strategies and business results. The position is part of McCain’s North America Commercial organization and leads QSR-focused marketers responsible for portfolio strategy, innovation, commercialization, and business growth. The team works closely with Sales, Insights, Innovation, Supply Chain, Marketing Operations, and Go-to-Market partners to drive customer success and profitable growth across the quick service restaurant channel.
Requirements
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- At least 10 years of marketing, brand management, or commercial leadership experience within the CPG industry, including at least 5 years in food.
- Previous P&L ownership and demonstrated success driving profitable growth.
- Deep knowledge of foodservice marketing, category strategy, and customer-focused commercialization.
- Strong commercial acumen and ability to translate financial, consumer, and market data into actionable business strategies.
- Experience using consumer research, customer insights, and syndicated data to inform strategic decisions.
- Demonstrated ability to lead cross-functional teams and influence stakeholders at all organizational levels.
- People leadership experience, including coaching, talent development, and team building.
- Strong project management skills and ability to manage multiple complex initiatives simultaneously.
- Excellent communication, presentation, analytical, and organizational skills.
- Advanced proficiency in Microsoft Excel, PowerPoint, and Word.
- Ability to thrive in a fast-paced, ambiguous environment while driving execution and accountability.
Nice To Haves
- MBA.
Responsibilities
- Lead, coach, and develop a high-performing team, fostering alignment, accountability, and momentum.
- Define and execute long-term commercial and portfolio strategies for the QSR Snacking business, identifying growth opportunities through customer, consumer, and category insights.
- Partner with Insights, Innovation, and Go-to-Market teams to develop customer-back solutions and compelling market propositions.
- Lead annual operating and commercial planning, prioritizing innovation and growth initiatives to maximize business performance.
- Champion customer needs internally and collaborate across functions to deliver strategic priorities.
- Own channel business performance and P&L outcomes, identifying growth levers and optimizing portfolio mix, profitability, and investment decisions.
- Lead portfolio reviews and product lifecycle management to maintain a competitive, profitable, and relevant product offering.
- Support monthly S&OP processes to align supply and demand and drive positive business and financial outcomes.
- Oversee customer co-development innovation programs, including new product launches, product renovations, packaging, specifications, and commercialization.
- Influence and align stakeholders across functions to execute complex initiatives in a dynamic environment.
Benefits
- Medical, dental, vision, and prescription drug coverage.
- Retirement savings benefits.
- Leave support, including medical, family, and bereavement leave.
- Vacation and holidays.
- Company-supported volunteering time.
- Mental health resources.
- Bonus eligibility.
- Long-term incentive eligibility.
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What This Job Offers
Job Type
Full-time
Career Level
Director
