Director of Sales

Delaware North•Buffalo, NY

About The Position

Delaware North is hiring a full-time Director of Sales to lead sales strategy and business development for a select portfolio of Lodging Group House assets: Tenaya, Holiday Inn Estes Park, Nova Guides, Cactus Moon, and The Lodge at Geneva on the Lake. The role provides direct support and guidance to sales team members, promotes a consultative and value-driven sales approach, and collaborates with department leaders on sales plans, revenue growth, and profit improvement. The Director of Sales leads customer retention and satisfaction efforts and develops and manages national accounts and third-party planner relationships for the assigned portfolio. The position mentors and coaches group lodging and catering sales managers, manages reactive and proactive group sales across assigned properties, and is accountable for portfolio-level group revenue goals, guest satisfaction, and associate satisfaction. It provides day-to-day leadership oversight to on-property and remote sales associates, building long-term customer relationships to achieve sales and profitability objectives.

Requirements

  • Bachelor’s degree or a combination of education and relevant management experience.
  • At least 7 years of sales experience.
  • At least 5 years of senior-level sales management experience.

Responsibilities

  • Create and maintain an effective organizational structure and sales standards for group and negotiated contract sales.
  • Build productive strategies targeting key local and national accounts.
  • Attend and participate in local, regional, and national group-focused tradeshows and exhibits to showcase Parks & Resorts assets.
  • Direct relationships with third-party planners and key accounts.
  • Assist the Senior Director of Sales in creating and achieving subsidiary- and unit-specific goals and strategies in the assigned territory.
  • Direct the planning and implementation of sales programs with designated sales personnel at group house assets within the Delaware North Parks and Resorts subsidiary.
  • Monitor performance against plan across assigned properties and identify opportunities for improvement.
  • Monitor production of top accounts and evaluate trends within assigned markets.
  • Assist in establishing sales targets and implement and manage the incentive program.
  • Ensure accurate group sales forecasting.
  • Understand top-line and bottom-line revenue.
  • Develop effective field sales teams through mentorship and leadership.
  • Manage vendor relationships, including Cvent, Helms Briscoe, and Maritz.
  • Understand market trends and pricing.
  • Provide day-to-day leadership and guidance to sales associates and mentor group lodging and catering sales managers.
  • Manage reactive and proactive group sales efforts and achieve portfolio-level group revenue, guest satisfaction, and associate satisfaction goals.
  • Develop and manage assigned national accounts and third-party planner relationships.

Benefits

  • Medical, dental, and vision insurance.
  • 401(k) with up to 4% company match.
  • Annual performance bonus based on level and individual, company, and location performance.
  • Paid vacation days and holidays.
  • Paid parental bonding leave.
  • Tuition and/or professional certification reimbursement.
  • Friends-and-family discounts at many company hotels and resorts.
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