Director of Programming and Content

CRISTA Media • Shoreline, WA

8d • $125,000 - $155,000

About The Position

The Director of Programming and Content, KCMS & KWPZ (Program Director), provides strategic leadership and oversight for developing and executing CRISTA Media content across platforms. Reporting to the General Manager, the role leads a unified content strategy aligned with CRISTA’s mission and spiritual values, directly supervises full-time air talent, and leads the broader Programming and Content team through direct reports. The Director leads the creation, curation, and distribution of on-air and digital content and has final daily accountability for station music strategy and execution, in collaboration with the Music Director and music teams and within the General Manager’s strategic direction.

The primary programming focus is the KCMS and KWPZ FM broadcast signals in Washington and British Columbia. Secondary areas include the Purposely Podcast Network, AllMomDoes, and station streams, with an emphasis on growing the KWPZ stream in Canada. The Director collaborates with CRISTA ministries and resource departments, representing CRISTA Media programming and content needs while supporting organization-wide ministry goals.

This position leads programming strategy and operations, talent coaching, performance measurement and reporting, marketing and promotions coordination, research and innovation, and fundraising initiatives. It also manages vendor relationships and contracts and ensures compliance with FCC rules and regulations. The role is based in Shoreline, Washington, and includes regular travel to Bellingham to provide in-person leadership to the KWPZ programming team.

Requirements

• Belief that Jesus Christ is Lord and Savior; committed Christian faith and dedication to continued spiritual growth and development.
• Prayerfully seeks God’s will and engages in CRISTA ministry through prayer and spiritual practices, including participation in or leadership of devotionals and other practices.
• Affirms, aligns with, and supports CRISTA’s Statement of Faith and Christian Community Representative Statement/Commitment (CCC), and conducts oneself in accordance with CRISTA’s mission and values.
• Demonstrates the values of a CRISTA leader.
• Bachelor’s degree in marketing, communications, advertising, or a similar field from an accredited college or university recognized by the U.S. Department of Education or equivalent; relevant work experience may substitute year for year.
• Five years of on-air experience in all aspects of live and automated radio.
• Five years of radio/media programming management experience.
• Valid Washington State driver’s license.
• Knowledge of Microsoft Office; music scheduling software such as GSelector; audio production software such as Adobe Audition; automation software such as Zetta; traffic scheduling software such as Wide Orbit; Nielsen or Eastlan measurement, PPM or Diary Measurement; and Numeris Radio Measurement in Canada.
• Successful track record as a radio program director in previous positions.
• Professional expertise in radio audience research, digital media platforms, music rotation, audio production, station imaging, radio talent coaching, team building, radio broadcast studio equipment, and radio programming and audience research software.
• Ability to pass background checks relating to the DSHS Secretary’s List of Crimes and Negative Actions (WAC 388-113).

Nice To Haves

• BA or BS in Management or Business Administration, or an MBA.
• Management experience in a Top 25 market in the contemporary Christian music (CCM) format.

Responsibilities

• Initiate and implement programming strategies to achieve ministry and ratings goals for each station, primarily KCMS and KWPZ, and support secondary platforms including Purposely Podcast Network, AllMomDoes, and station streams.
• Ensure technical, operational, and relational aspects of programming are executed with excellence.
• Work with vendors to maximize resources using available tools, research, and programs.
• Collaborate with the Chief Engineer and CRISTA VP of Sales to support reliable professional broadcasting systems and revenue generation.
• Provide input to the General Manager and CRISTA VP of Sales on commercial acceptance policies, and to the Operations Manager on responses to listener complaints.
• Mentor and coach on-air talent, fostering a cohesive team and strong individual performance.
• Develop measurable goals and responsibilities for programming staff and monitor performance against operational and programming objectives.
• Provide regular in-person leadership, supervision, coaching, and encouragement to the KWPZ programming team through travel to Bellingham.
• Recruit and train team members, with emphasis on succession planning.
• Measure programming strategy and individual talent performance using available resources, and provide strategic insights and reporting to the General Manager and CRISTA executive leadership.
• Collaborate with CRISTA Marketing and the Promotions Director on marketing messages, advertising, contests, events, and on-air promotions to drive listenership, ministry impact, and ratings.
• Ensure public-facing content across platforms matches station branding and attributes, including websites, social media, fundraising materials, and marketing vehicles.
• Coordinate and apply research to develop and adjust programming strategy, music selection and rotation, station imaging, clock structure, community impact, promotions, and response to listener needs.
• Monitor industry changes and innovation and apply relevant developments to CRISTA Media stations.
• Collaborate with CRISTA Resource Advancement and World Concern on on-air and digital fundraising initiatives.
• Ensure content supports ministry goals and reflects CRISTA’s spiritual mission.
• Negotiate and manage appropriate vendor contracts and relationships.
• Collaborate with the supervisor, coworkers, and customers.
• Perform other related duties as assigned.
• Comply with FCC rules and regulations and conduct oneself in a manner consistent with CRISTA’s mission, vision, Statement of Faith, and Christian Community Representative Commitment.

Benefits

• Health insurance
• Retirement plans with CRISTA match
• Family care
• Paid holidays
• Paid time off (PTO)
• Tuition discount at King’s Schools

What This Job Offers

• Job Type: Full-time
• Career Level: Director