Director, Merchandising

True Classic•Calabasas, CA

8h•Hybrid

About The Position

True Classic is hiring a Director of Merchandising to own the consumer, assortment, innovation, and go-to-market. The role leads what the company offers, who it serves, and how the assortment appears across channels, ensuring decisions are clearly owned and drive performance. It calls for a hands-on, decisive, consumer-focused merchant who can use forecast and performance data to make clear grow, change, test, or exit decisions in a fast-paced, evolving environment. The role has global, omni-channel accountability across product categories, countries, and sales and marketing channels. It will have impact across DTC, retail, wholesale, marketplaces, and emerging channels, with responsibility for strategic alignment and execution across the enterprise. The Director owns assortment architecture and line planning for Men’s and Women’s; consumer and market insights; channel assortments and retail partner plans; pricing and go-to-market; and cross-functional execution with Commercial Forecasting and Planning, Sales, Brand, Digital, Product Development, Design, the CT Special Projects team, and Sourcing.

Requirements

Bachelor’s degree.
10+ years of merchandising experience in apparel or consumer goods.
Hands-on merchandising experience across DTC and retail or wholesale assortments, including building line plans, channel assortments, and retail planograms.
Strong command of consumer segmentation and shopping behavior.
Ability to interpret forecast, sell-through, in-stock, and margin data from planning partners and make clear decisions based on it.
Demonstrated ability to lead line reviews, retailer meetings, and launches.

Nice To Haves

Experience in club, mass, or specialty retail alongside DTC.
Experience directing innovation briefs and fit-led product development.
Strong pricing and pack architecture experience in a value-led brand.
Experience with marketplace and international assortments.
Demonstrated use of AI tools in day-to-day merchandising work.

Responsibilities

Own the line plan and assortment architecture across Men’s, Women’s, and every channel.
Set style mapping, style count, color, and pack architecture.
Own product lifecycle and rationalization, deciding whether to grow, change, test, or exit products.
Own line sheets and product naming.
Use consumer segmentation, shopping behavior, and market trends to shape the product line.
Turn unmet fit needs into fit-need and innovation briefs for Design and Product Development.
Own decisions about what fit feedback should change in the line.
Own channel assortments and distribution mapping across DTC, Amazon, wholesale, retail, and international.
Own retail planograms and lead planogram tests with Sales when placement is the issue.
Present assortment recommendations and clear decisions in line reviews and retailer meetings.
Own site merchandising and digital bundles with Brand and Digital.
Own pricing architecture and pricing execution.
Own the go-to-market and merchandising calendar.
Coordinate launch readiness with Brand, Digital, Sales, Product Development, and Sourcing.
Partner with Commercial Forecasting and Planning to turn forecasts, performance drivers, and financial impact into grow, change, test, or exit decisions in a weekly business review.
Work with Sales on retailer meetings, planogram tests, account timing, and size-run restoration.
Collaborate with Brand and Digital on launches, site merchandising, and digital bundles.
Work with Product Development, Design, and the CT Special Projects team to translate fit-need and innovation briefs into products.
Work with Sourcing to ensure each launch is ready on time.