Graham Partners | Private Equity Director of Marketing

Graham Partners•Newtown Square, PA

About The Position

Graham Partners, a private investment firm based outside of Philadelphia, is seeking a dynamic and driven marketing professional to serve as Director of Marketing. The role offers an opportunity to help shape the external voice of a middle-market private equity firm and influence how it is perceived by founders, intermediaries, limited partners, and the broader market. Reporting directly to the Head of Capital Formation and Principal of Investor Relations, the Director of Marketing will help lead the firm’s external brand and communications efforts, contributing to brand strategy, thought leadership, and audience-focused messaging. The role works closely with the investment team, operations professionals, and senior leadership to develop and execute a broad marketing agenda, and is supported by an experienced Marketing & Communications Manager. The IR and Capital Formation team manages relationships with current and prospective limited partner investors, leads fundraising efforts, and oversees the firm’s marketing and communications activities. The Director of Marketing will shape firm messaging and positioning, support PR and media relationships, coordinate conference participation and firm news, develop thought leadership content, and manage the firm’s website, LinkedIn presence, email campaigns, and digital analytics.

Requirements

  • 3–7 years of marketing experience.
  • Experience contributing to marketing campaigns across multiple channels and audiences.
  • Strong written communication skills and willingness to learn to translate financial concepts into clear, accessible content.
  • Proficiency with digital marketing platforms, website management systems such as WordPress or similar CMS, LinkedIn, email marketing tools, and basic analytics.
  • Collaborative and proactive working style, with the ability to manage multiple priorities in a fast-paced environment.
  • High attention to detail and a strong sense of brand standards and quality control.
  • Genuine interest in private equity.
  • Undergraduate degree required.

Nice To Haves

  • Experience in financial services, private equity, or investment banking.
  • Exposure to PR or media work, including drafting press releases.
  • Graduate degree or relevant professional certifications.

Responsibilities

  • Help shape Graham Partners’ external brand narrative and ensure consistent messaging for founders, intermediaries, and institutional investors.
  • Maintain firm messaging and positioning in line with Graham Partners’ heritage, investment philosophy, and value creation approach.
  • Support public relations and media relationships, including press inquiries and press releases.
  • Implement the firm’s conference strategy with the IR and business development teams, coordinate participation in priority industry events, and develop supporting materials.
  • Manage the firm’s awards and league table submissions.
  • Coordinate transaction announcements, portfolio milestones, and other firm news with the IR and investment teams.
  • Develop and manage a content calendar producing investment theses, sector reports, portfolio success stories, executive interviews, and newsletters.
  • Partner with Managing Partners and investment and operations team members to translate their expertise into content for external audiences.
  • Use thought leadership content to support founder outreach, intermediary relationships, and LP credibility.
  • Own and manage the firm’s website, keeping content current, on-brand, and optimized for founders, intermediaries, and prospective LPs.
  • Develop and execute a LinkedIn strategy to build digital presence, amplify thought leadership, and support founder and intermediary outreach.
  • Apply SEO best practices to improve visibility with founders and business owners.
  • Manage targeted email campaigns and digital communications, including newsletters and firm announcements.
  • Track digital analytics to measure marketing effectiveness.
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