Director of Marketing

Sensiba • Dudleyville, AZ

12d • $138,400 - $211,000

About The Position

The Director of Marketing provides strategic and operational leadership across Sensiba’s marketing organization. The role leads the teams responsible for planning, developing, and executing marketing strategies across industry verticals and firm services, ensuring marketing priorities become coordinated, high-quality execution that supports pipeline, revenue growth, and measurable business results.

The Director directly manages Strategic Marketing Managers and oversees the Marketing Production team. The role establishes priorities, accountability, processes, workflows, and standards; develops team capabilities; and allocates personnel, budget, external partners, and production capacity to the initiatives with the greatest strategic value. The Director also partners with senior stakeholders and the Vice President of Marketing to translate firmwide, industry, service-line, and international priorities into actionable marketing plans.

This leader is accountable for the day-to-day leadership, performance, and execution of the marketing organization, and may assume broader marketing leadership responsibilities in the Vice President of Marketing’s absence, as appropriate. Success means marketing is executed efficiently and consistently, teams are accountable from strategy through delivery, and marketing activity translates into measurable pipeline and revenue growth.

Requirements

• Significant progressive marketing experience, including leadership of multidisciplinary marketing teams.
• Demonstrated experience managing managers and developing high-performing teams.
• Experience leading industry, service-line, B2B, or professional services marketing strategies and programs.
• Strong understanding of demand generation, pipeline development, integrated marketing, and revenue-oriented marketing.
• Ability to translate business strategies into marketing plans and drive those plans through execution.
• Operational leadership experience managing priorities, resources, budgets, workflows, and organizational capacity.
• Ability to use marketing performance data to evaluate effectiveness and make informed investment and prioritization decisions.
• Strong business acumen and ability to build effective relationships with senior business, sales, and marketing leaders.
• Excellent leadership, communication, decision-making, and stakeholder-management skills.
• Bachelor’s degree in marketing, business, communications, or a related discipline.

Responsibilities

• Directly manage and develop 3–4 Strategic Marketing Managers responsible for industry vertical and firm services marketing.
• Own the operational success and performance of the Marketing Production Team, consisting of six people.
• Set clear direction, priorities, expectations, and accountability across the marketing organization.
• Develop team capabilities through coaching, performance management, hiring, development, and succession planning.
• Foster collaboration, accountability, efficiency, executional excellence, and measurable business impact.
• Ensure industry vertical and firm services marketing strategies are consistently and effectively executed.
• Hold Strategic Marketing Managers accountable for marketing plans aligned with business priorities and growth objectives.
• Identify opportunities to improve coordination across industries and services and share successful marketing strategies across the firm.
• Partner with senior stakeholders to keep marketing priorities aligned with evolving business needs and growth opportunities.
• Connect marketing strategy with production so priorities move efficiently from planning into market.
• Establish processes, workflows, timelines, and standards that support efficient operations and consistently high-quality work.
• Manage competing priorities and allocate people, budget, and production capacity to initiatives with the greatest strategic and business value.
• Identify and address execution gaps, resource constraints, and process inefficiencies.
• Establish accountability for deadlines, deliverables, quality, and business results.
• Build a performance-oriented marketing organization focused on demand, pipeline, revenue growth, and market position.
• Ensure marketing strategies define clear business objectives and measures of success.
• Partner with business and sales leaders to connect marketing priorities with growth opportunities.
• Monitor marketing performance and use data and insights to optimize programs, investments, and resource allocation.
• Focus the organization on measurable business outcomes and growth rather than marketing activity and output alone.
• Serve as a strategic thought partner to the Vice President of Marketing and translate firm strategy into actionable organizational priorities.
• Support firmwide, industry vertical, firm services, and international marketing strategies.
• Recommend marketing priorities, organizational structure, capabilities, resources, and investment.
• Manage personnel, budget, external partners, and production capacity across the function.
• Step into broader marketing leadership responsibilities in the Vice President of Marketing’s absence, as appropriate.

Benefits

• Comprehensive medical, dental, and vision coverage.
• 401(k) with match and financial wellness programs.
• Vacation, sick time, holidays, parental leave, and volunteer days.
• Hybrid or remote work options and flexible hours.
• Discretionary performance-based bonuses.
• Tuition reimbursement, certifications, and mentorship.
• Career advancement paths and internal role transitions.
• DEI initiatives, employee resource groups, and wellness programs.
• Professional advancement opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Director