Director of Marketing

ROUND TABLE MEDICAL CONSULTANTS LLC • Houston, TX

5d • $75,000 - $85,000 • Onsite

About The Position

A renowned group of Emergency Centers is seeking an experienced and results-driven Director of Marketing to lead business development and marketing initiatives across the Austin and Dallas markets. The ideal candidate must have direct Emergency Room (ER) marketing experience and a proven track record of developing referral relationships, increasing patient volumes, managing marketing teams, and executing community outreach strategies within the healthcare industry.

Requirements

• Minimum 5 years of healthcare marketing experience.
• Minimum 3 years of Emergency Room (ER), Freestanding ER, Hospital, or Acute Care marketing leadership experience.
• Demonstrated success in physician relations, referral development, and community outreach.
• Strong knowledge of healthcare regulations, HIPAA compliance, and healthcare marketing practices.
• Excellent leadership, communication, and presentation skills.
• Bachelor's degree in Marketing, Business Administration, Healthcare Administration, or related field required.
• Direct Emergency Room (ER) Marketing Leadership Experience is Required.
• Applicants without ER, Freestanding ER, Hospital Emergency Department, or Acute Care Marketing experience will not be considered.

Nice To Haves

• Master's degree preferred.
• Freestanding Emergency Room marketing experience.
• Multi-location healthcare marketing management.
• Physician practice relations and referral development.
• Community event planning and sponsorship management.
• Digital marketing and social media campaign management.

Responsibilities

• Develop and execute strategic marketing plans to increase patient volumes and market share.
• Build and maintain relationships with physicians, urgent care centers, specialty clinics, employers, schools, municipalities, and community organizations.
• Identify new business opportunities and strategic partnerships.
• Coordinate physician-to-physician networking events and educational programs.
• Oversee all marketing campaigns, including digital, social media, print, radio, television, and outdoor advertising.
• Analyze market trends, competitor activities, and demographic data to identify growth opportunities.
• Manage marketing budgets and ensure maximum return on investment.
• Collaborate with agency partners and vendors to execute marketing initiatives.
• Lead community engagement programs, health fairs, school events, chamber activities, first responder outreach, and employer wellness programs.
• Represent the organization at networking events and community functions.
• Develop strategic relationships with local businesses and community leaders.
• Recruit, train, mentor, and supervise marketing staff.
• Establish performance metrics and accountability standards.
• Conduct regular team meetings and performance evaluations.
• Ensure accurate reporting of marketing activities, referral sources, and outreach efforts.
• Track and report patient volume trends, referral growth, campaign performance, and market penetration.
• Prepare monthly, quarterly, and annual performance reports for executive leadership.
• Utilize CRM and data analytics tools to measure marketing effectiveness.

Benefits

• Competitive base salary plus performance incentives.
• Professional development opportunities.
• Mileage reimbursement and company-provided marketing resources.
• Health benefits start on the first of the month after hire
• Medical, dental, and vision plans with sliding-scale premiums
• 100% coverage for preventive health services
• FSA options available
• Company-paid life insurance and long-term disability
• 401(k) with contributions starting after 30 days
• 100% match on the first 4%
• Full vesting after 3 years
• Access to exclusive employee discounts on travel, fitness, shopping, and more
• Paid Holiday

What This Job Offers

• Job Type: Full-time
• Career Level: Manager