Director of Hospitality & Membership

Staccato Ranch Texas LLC•Florence, TX

2d•Onsite

About The Position

The Director of Hospitality & Membership owns the member experience at Staccato Ranch Texas (SRTX), from initial conversations through long-term relationships. This hands-on leadership role is responsible for growing membership, leading the hospitality and membership team, and ensuring that each visit meets The Staccato Standard. The role serves private members, corporate groups, and government and agency clients, while coordinating reciprocal-member experiences with Staccato Ranch Vegas. The director leads membership sales and prospect follow-up, member onboarding and retention, events and community programming, and daily property flow. The role also partners with the General Manager on budgets, staffing, and reporting, collaborates with Staccato 2011 marketing and sales, and reports membership, retention, and revenue performance to the SVP Hospitality & Memberships.

Requirements

At least 7 years of experience in luxury hospitality, private clubs, resorts, or high-end membership organizations.
At least 3 years of experience leading teams.
A track record of meeting membership or sales targets and retaining clients over the long term.
Comfort with firearms and shooting sports, or a genuine willingness to learn and become proficient.
Strong relationship skills with high-net-worth individuals, corporate buyers, and government or agency clients.
Organizational skills and comfort using a CRM, tracking sheets, and basic P&L reporting.
Ability to work weekends and event days.
Ability to pass a background check.

Nice To Haves

A Central Texas network.
A bachelor's degree in hospitality, business, or a related field.

Responsibilities

Own SRTX membership targets, pursuing steady month-over-month growth.
Lead membership sales conversations, tours, and follow-up across Freedom, Corporate, and premium tiers.
Build relationships with Texas-area corporations, law enforcement, and agency clients, including seat-based memberships and group bookings.
Maintain accurate and current member rosters, pipelines, and engagement tracking.
Run the 90-day onboarding program so new members are welcomed, oriented, and able to shoot with confidence early.
Build personal relationships with members and maintain awareness of key member relationships.
Plan and run member events, community programming, and range experiences with the Performer and instructor teams.
Coordinate with the SRV team to provide reciprocal members with a consistent experience at either ranch.
Identify members whose relationship with Staccato is growing and connect them with the brand's Key Relationships team.
Deliver an excellent on-property experience for VIC guests and Staccato 2011 executives.
Hire, train, and lead the hospitality and membership team.
Teach and uphold The Staccato Standard: Respect, then Safety, then Standard, then Efficiency.
Manage daily property flow so members, guests, and groups move smoothly through check-in and onto the ranges.
Work with the GM on budgets, staffing, and reporting for the hospitality and membership areas.
Partner with Staccato 2011 marketing and sales on campaigns, events, and lead follow-up.
Report membership, retention, and revenue performance to the SVP Hospitality & Memberships.