Director of Community Relations

Crossroads YMCA•Crown Point, IN

2d•Onsite

About The Position

The Director of Community Relations at Crossroads YMCA connects mission with growth by building partnerships with businesses, civic leaders, and community organizations. This role expands access to YMCA programs and drives corporate membership growth. It is a highly external, relationship-focused position requiring significant time in the community meeting with executives, attending networking events, and representing the YMCA to potential partners. Responsibilities include prospecting new business, leading presentations, following up on opportunities, and tracking progress in a sales pipeline. The role also involves close collaboration with internal teams to ensure smooth onboarding for new partners and engaged employees. It blends consultative sales with mission-driven work, requiring clear communication of YMCA membership value aligned with organizational priorities like employee wellness, engagement, and retention. The Director will manage multiple relationships at different stages and requires persistence, organization, and the ability to maintain momentum over time.

Requirements

Confident presenting to and engaging with senior leaders and decision-makers.
Motivated by goals and comfortable being accountable for growth results.
Ability to connect business needs with mission-driven solutions.
Organized and able to manage a full pipeline of opportunities.
Thrives in a role with variety, autonomy, and external visibility.
Persistence, organization, and the ability to maintain momentum over time.

Nice To Haves

Enjoy building relationships and spending time in the community.
Prefer long-term relationship building over short-term tasks.
Motivated by performance goals and measurable outcomes.

Responsibilities

Build partnerships with businesses, civic leaders, and community organizations.
Expand access to YMCA programs.
Drive corporate membership growth.
Prospect new business.
Lead presentations with HR leaders or executives.
Follow up on partnership opportunities.
Track progress within the sales pipeline.
Collaborate with internal teams to ensure smooth onboarding for new partners.
Communicate the value of YMCA membership in alignment with organizational priorities.
Manage multiple relationships at different stages, from initial outreach to long-term engagement.