Director of Business Development

Carefree Living•Burnsville, MN

About The Position

Carefree Living is seeking an experienced Director of Business Development to support its Southern Minnesota communities, including Burnsville, St. Cloud, and McGregor. This healthcare sales role focuses on growing occupancy across multiple assisted living communities by building and maintaining referral relationships and guiding prospective residents and families through the admission process. The role is full-time, Monday through Friday, with hours based on business needs, and requires frequent travel throughout the Southern service area.

Requirements

  • At least two years of experience in healthcare sales, marketing, insurance, pharmaceutical sales, or a related area is preferred.
  • Experience building professional referral relationships and growing business.
  • Excellent communication, presentation, and relationship-building skills.
  • Strong organizational and time-management abilities.
  • Ability to work independently while managing multiple priorities.
  • Proficiency with Microsoft Office and CRM systems.
  • Valid driver's license and reliable transportation.
  • Willingness to travel regularly throughout the Southern facilities.

Nice To Haves

  • Bachelor's degree in Marketing, Business, Healthcare, or a related field.

Responsibilities

  • Develop and maintain relationships with hospital discharge planners, county case managers, physicians, clinics, home health agencies, hospices, and other referral partners.
  • Execute a structured Census Development Plan to increase referrals and admissions.
  • Conduct in-person sales calls, presentations, networking events, and community outreach activities.
  • Guide prospective residents and families through the admission process while providing exceptional customer service.
  • Conduct community tours and follow up with prospective residents and referral sources.
  • Maintain an active pipeline of referral sources and business opportunities.
  • Use a sequential sales process to identify customer needs and recommend appropriate services.
  • Track sales activity, referrals, and customer interactions in the company's CRM system.
  • Assist with marketing events, open houses, educational presentations, and community engagement opportunities.
  • Analyze market trends and identify opportunities for census growth.
  • Collaborate with Executive Directors and clinical teams to ensure a seamless admission experience.

Benefits

  • Flexible schedule and work-life balance.
  • Competitive compensation.
  • Paid training.
  • Customized orientation plan for professional development.
  • Employee recognition programs.
  • Medical, dental, and vision insurance.
  • Company-paid basic life and AD&D insurance.
  • Flexible spending, dependent care, and HSA options.
  • 401(k) with employer match.
  • Free meals at Carefree Living communities.
  • Paid time off.
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