Director of Admissions

Aviation Institute of Maintenance•Charlotte, NC

25d•Onsite

About The Position

The Director of Admissions provides strategic leadership for the campus Admissions department, with responsibility for achieving enrollment goals while ensuring compliance with institutional policies, regulatory standards, and admissions best practices. The role oversees recruitment strategy, team performance, and operational effectiveness, using data-driven decision-making to improve enrollment outcomes and the prospective student experience. Based on demonstrated performance, the role may be designated as Senior or Master Campus Director of Enrollment. The Director develops and executes enrollment strategies aligned with institutional goals and market demand, analyzes enrollment data and market trends, and manages the inquiry-to-enrollment cycle. The position leads and develops the Enrollment team, oversees admissions compliance and records, and collaborates with campus departments and leadership to support student success and institutional growth. The position is based at the AIM campus at 7421 E Independence Blvd, Charlotte, NC 28227. The stated compensation is $90,000–$110,000 per year, based on experience, qualifications, and other relevant factors. The position is full-time, with a stated schedule of Monday–Thursday 9 a.m.–6 p.m. and Friday 8 a.m.–5 p.m.; occasional evenings and Saturdays may be needed for campus events.

Requirements

Bachelor’s degree; Business, Marketing, or a related field is preferred.
At least 5 years of management or leadership experience with a proven record of driving team performance and achieving goals.
Strong analytical and problem-solving skills.
Exceptional organizational skills and attention to detail.
High level of integrity and professionalism.
Excellent communication and persuasive skills with a student-focused approach.
Proficiency in Microsoft Office, including Word, Excel, PowerPoint, and Outlook.
Willingness to work occasional evenings and weekends.
Ability to thrive in a collaborative, performance-driven environment.

Nice To Haves

At least two years of experience serving as a Director of Enrollment or Director of Admissions.
Experience leading enrollment operations in a fast-paced, compliance-oriented environment.
Experience with CampusNexus.
A degree in Business, Marketing, or a related field.

Responsibilities

Develop and execute a comprehensive enrollment strategy aligned with institutional goals and market demand.
Analyze enrollment data and market trends to optimize recruitment efforts and improve conversion rates.
Manage the full inquiry-to-enrollment cycle to provide a seamless, student-centered experience.
Ensure applicants meet admissions requirements, including documentation, testing, background checks, and interviews.
Lead, mentor, and develop the Enrollment team, including Assistant Directors, Representatives, and Reception staff.
Recruit, hire, train, and evaluate team members to drive performance and accountability.
Conduct team meetings, coaching sessions, and performance reviews to promote collaboration and continuous improvement.
Ensure compliance with institutional policies, regulatory standards, and ethical admissions practices.
Oversee accurate and timely data entry in CampusNexus, including auditing required documentation and enrollment records.
Complete required reporting, including the Admissions section of the Weekly Executive Director’s Report.
Partner with Financial Aid, Career Services, Program Coordinators, the Registrar, and campus leadership to support student success.
Support diversity and inclusion initiatives through targeted outreach and recruitment efforts.
Oversee promotional materials and coordinate participation in career fairs and recruitment events.
Provide enrollment updates and strategic insight to the Campus Executive Director.