Director-Market Development

AT&T•Raleigh, NC
•Onsite

About The Position

The Director of Market Development oversees the identification and capitalization of new business opportunities through market research, strategic alliances and partnership programs, and strategies to expand distribution and drive growth. The role develops and executes short- and long-term market growth strategies and oversees strategic initiatives, programs, and launch and communication plans at national and market levels. The Director establishes and manages partnerships, negotiates engagement terms, analyzes market and program performance, and uses research and data analytics to guide decision-making. The role also manages the market development budget, ensures regulatory compliance, promotes innovation and continuous improvement, and collaborates with marketing, operations, and technical teams. This position oversees departmental programs, leads large teams that may include supervisors and career-level staff, and influences personnel decisions for subordinates. This is a full-time onsite role performed at the designated work location five days per week. No relocation is offered. Listed locations are Austin, Texas; New York, New York; Raleigh, North Carolina; San Francisco, California; San Jose, California; and Seattle, Washington. The schedule is 40 hours per week.

Requirements

  • 10+ years of related experience.
  • Bachelor’s degree (BS/BA) desired.
  • Ability to work onsite five days per week at the designated work location; no relocation is offered.

Nice To Haves

  • Bachelor’s degree (BS/BA).

Responsibilities

  • Develop and execute short- and long-term strategies to drive market growth and penetration and achieve business objectives, including initiatives for new and existing products, services, and verticals.
  • Oversee the design, implementation, and analysis of strategic initiatives and programs, including national and market-level launches and communication plans.
  • Establish, nurture, and manage strategic partnerships and alliances; negotiate engagement terms and assess partner needs and business drivers.
  • Conduct market research and data analytics to inform strategic decisions.
  • Monitor and analyze market development performance to optimize strategies and effectiveness.
  • Develop and manage budgets for market development activities.
  • Ensure regulatory compliance and foster innovation and continuous improvement.
  • Collaborate with marketing, operations, and technical teams to drive results and manage resources effectively.
  • Oversee departmental programs and lead teams, including supervisors and career-level staff.
  • Influence hiring, firing, disciplinary, promotion, and pay decisions for subordinates.

Benefits

  • Medical, dental, and vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid parental leave
  • Paid caregiver leave
  • Additional sick leave may be available beyond what state and local law require; it is unprotected
  • Adoption reimbursement
  • Short- and long-term disability benefits
  • Life and accidental death insurance
  • Supplemental benefits, including critical illness, accident, hospital indemnity, and group legal programs
  • Employee Assistance Programs (EAP)
  • Employee wellness programs
  • Employee discounts on eligible AT&T mobility plans and accessories, internet and fiber where available, and phone service
  • Long-term grants and deferred compensation
  • Paid time off and holidays, including at least 28 vacation days each year and nine company-designated holidays, based on date of hire
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