Director LiveRamp Marketplaces Product

LiveRamp•San Francisco, CA

About The Position

LiveRamp is hiring a Director to lead product management for its Data Marketplace. The role is responsible for setting and executing product strategy and roadmap in alignment with company objectives and customer needs, and for improving how customers discover and activate trusted third-party data and how partners package and monetize their offerings. The position spans data quality, taxonomy, catalog and audience discovery, pricing and packaging, ingestion and activation workflows, measurement, partner integrations, governance, and operational scale. The Director will lead discovery and cross-functional product planning and delivery from concept through launch, including experimentation, beta programs, enablement, and post-launch optimization. The role translates customer, partner, commercial, and market insights into product requirements, priorities, goals, success metrics, milestones, and decision frameworks. It also evaluates performance using quantitative and qualitative analysis, including adoption, retention, revenue contribution, customer satisfaction, and operational efficiency. The Director works closely with Engineering, Data Science, Design, Sales, Marketing, Legal, Privacy, and Operations to deliver scalable, intuitive, commercially viable, and privacy-conscious products, while communicating strategy, tradeoffs, progress, and results to executives and other stakeholders. The position leads the product management function responsible for advancing LiveRamp’s Data Marketplace and expanding its ecosystem. It calls for identifying and addressing risks related to data governance, privacy, compliance, quality, transparency, and platform scalability, while improving supplier and buyer experiences and enabling trusted data collaboration across LiveRamp’s network. Within three months, the Director is expected to develop a deep understanding of LiveRamp and its Marketplace Ecosystem and build strong connections with engineering and commercial counterparts. Within six months, the Director should establish a prioritized roadmap, baseline key metrics, deepen customer and data-partner relationships, and align the team around near-term opportunities. Within 12 months, the role is expected to deliver meaningful improvements to marketplace adoption, data usage, customer value, and operational effectiveness. Within 18 months, the Director should scale a differentiated marketplace experience and demonstrate sustained impact through measurable growth, stronger partner engagement, and improved customer outcomes.

Requirements

  • 10+ years of product management experience, including ownership of strategy, roadmaps, prioritization, and end-to-end product delivery.
  • Experience building or scaling data products, marketplaces, advertising technology, marketing technology, enterprise software, platforms, or related products.
  • Ability to thrive in complex, evolving environments, influence without authority, and translate complex problems into clear product strategies, requirements, and measurable outcomes.
  • Ability to absorb complexity and translate it into simplicity.
  • Strong work ethic and ability to work as both a player and a coach.
  • Experience partnering effectively with Engineering, Design, Sales, Marketing, Legal, Privacy, and Operations.
  • Ability to use data, research, experimentation, and customer feedback to make product decisions and evaluate results.
  • Ability to communicate clearly with technical and non-technical audiences, including executive stakeholders.
  • Ability to manage multiple priorities, make tradeoffs, and maintain focus in a complex, cross-functional environment.
  • Understanding of privacy, data governance, security, compliance, and responsible data use.
  • Demonstrated inclusive leadership and ability to create an environment in which team members can do their best work.
  • Experience working with data platforms, with familiarity in data onboarding, taxonomy, segmentation, activation, APIs, cloud platforms, or data interoperability.
  • Experience launching 0-to-1 products across multiple customer segments, geographies, or regulatory environments.
  • Strong self-serve capabilities in querying data and leveraging AI for productivity and prototyping.

Nice To Haves

  • Experience with data marketplaces, identity, audience products, data monetization, clean rooms, measurement, or data collaboration platforms.
  • Experience working with third-party data providers, publishers, advertisers, retailers, agencies, technology platforms, or other ecosystem partners.
  • Experience scaling 1-to-N products across complex, multi-stakeholder environments.
  • Experience defining marketplace economics, pricing, packaging, commercial models, or partner incentives.
  • Knowledge of privacy-enhancing technologies and evolving privacy, identity, and addressability requirements.

Responsibilities

  • Define and execute the product strategy and roadmap for LiveRamp’s Data Marketplace, aligned with company objectives and customer needs.
  • Lead product discovery to identify opportunities to improve data quality, discoverability, packaging, activation, measurement, and monetization.
  • Translate customer, partner, commercial, and market insights into product requirements, priorities, and measurable outcomes.
  • Establish and communicate product goals, success metrics, delivery milestones, and decision frameworks across stakeholders.
  • Partner with Engineering, Data Science, Design, Sales, Marketing, Legal, Privacy, and Operations to deliver scalable, intuitive, commercially viable, and privacy-conscious products.
  • Evaluate product performance, adoption, retention, revenue contribution, customer satisfaction, and operational efficiency using quantitative and qualitative analysis.
  • Lead cross-functional planning and execution from concept through launch, including experimentation, beta programs, enablement, and post-launch optimization.
  • Develop strategies to expand the marketplace ecosystem by improving supplier and buyer experiences and enabling trusted data collaboration across LiveRamp’s network.
  • Identify and address risks related to data governance, privacy, compliance, quality, transparency, and platform scalability.
  • Communicate product strategy, progress, tradeoffs, and results to executives and cross-functional stakeholders.
  • Lead the product management function responsible for advancing LiveRamp’s Data Marketplace.
  • Develop a deep understanding of LiveRamp and its Marketplace Ecosystem and build strong connections with engineering and commercial counterparts within the first three months.
  • Establish a prioritized roadmap, baseline key metrics, deepen customer and data-partner relationships, and align the team around near-term opportunities within the first six months.
  • Deliver product improvements that increase marketplace adoption, data usage, customer value, and operational effectiveness within the first 12 months.
  • Scale a differentiated marketplace experience and demonstrate sustained impact through measurable growth, stronger partner engagement, and improved customer outcomes within the first 18 months.

Benefits

  • Flexible paid time off and paid holidays.
  • Options for working from home.
  • Paid parental leave.
  • Medical, dental, and vision coverage.
  • Life and disability coverage.
  • Employee assistance program and voluntary benefits.
  • Perks programs for healthy lifestyle and career growth.
  • 401(k) matching: 1:1 match up to 6% of salary.
  • Employee Stock Purchase Plan with a 15% discount on LiveRamp stock for U.S. LiveRampers.
  • Office equipment and ergonomics program providing equipment and tools for remote productivity.
  • In-person and virtual events, including game nights, happy hours, camping trips, and sports leagues.
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