Director, External Communications

Xometry•North Bethesda, MD
•$150,000 - $175,000

About The Position

Xometry is hiring a Director of External Communications to lead earned media and external storytelling. Reporting to the VP, Communications, this builder-and-doer role shapes the communications program and produces its work, turning the corporate narrative into a steady cadence of announcements, proactive pitches, and thought leadership. The Director owns proactive media planning and execution across business, financial, technology, and trade press; applies the VP’s message house consistently across external communications; and works with Product and Engineering to translate AI, platform, and marketplace developments into accurate stories supported by clear proof points. The role leads the PR agency, manages outcome-based KPIs and the external communications budget, and drafts and prepares materials for executive spokespeople. The Director also partners with Investor Relations, Finance, and Legal to meet public-company disclosure standards, while Investor Relations leads investor materials. The role monitors coverage and emerging issues, escalates concerns to the VP, and supports response execution. Success includes consistent use of one message house, a rolling communications plan tied to business milestones, predictable executive preparation, measurable improvement in earned coverage, and an established core team with clear ownership and agency outcomes. The estimated base salary range for new hires is $150,000–$175,000 annually, plus bonus, depending on job-related skills, relevant experience, and location.

Requirements

  • 10+ years in corporate communications or public relations, with a track record of winning earned media in a competitive category.
  • Technology company and B2B background.
  • Established relationships with business, technology, and trade press.
  • Exceptional writing skills and a strong portfolio of announcements, bylines, and narrative work.
  • Ability to translate complex technical subjects, including AI, software, and marketplace dynamics, for non-technical audiences.
  • Experience managing PR agencies, KPIs, and budgets.
  • Experience working with Investor Relations, Finance, and Legal in a public-company setting.
  • Builder mindset and comfort working in a lean, fast-moving team.
  • Fluency with AI-enabled workflows.

Nice To Haves

  • Marketplace, manufacturing, or public-company exposure.
  • Exposure to manufacturing, industrial, or supply chain markets, or regulated industries.
  • Fluency with modern media measurement tools.
  • Experience working across distributed, global teams.

Responsibilities

  • Own proactive media planning and execution across business, financial, technology, and trade press, including company and product announcements, pitches, data-driven stories, and reporter relationships.
  • Apply the VP’s message house consistently across announcements, bylines, spokesperson content, and other external touchpoints.
  • Work with Product and Engineering to track the roadmap and turn AI, platform, and marketplace developments into accurate, credible stories with clear proof points.
  • Manage the PR agency day to day, establish outcome-based KPIs, and own the external communications budget.
  • Draft bylines, speaking submissions, and media briefing materials for the CEO, CTO, and other leaders under the VP’s direction, and prepare them for interviews.
  • Partner with Investor Relations, Finance, and Legal to ensure external content and announcements meet public-company disclosure standards.
  • Monitor coverage and emerging issues, escalate early to the VP, and support response execution.
  • Help establish a core communications team with clear ownership across external, executive, and internal communications.
  • Develop a rolling communications plan tied to business milestones and adapt it as priorities shift.

Benefits

  • 401(k) match
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Disability insurance
  • Generous paid time off, including vacation, sick leave, floating holidays, and fixed holidays
  • Maternity and bonding leave
  • Employee assistance program (EAP)
  • Other wellbeing resources
  • Bonus
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