Director, Digital Media

Amsive•New York, NY

1d•Remote

About The Position

Amsive is seeking a Director, Digital Media to provide direct leadership and support to its digital media teams while assisting with a portfolio of key agency clients. The role calls for an experienced innovator and thought leader with technical, communication, and strategic marketing skills to improve client performance, develop internal teams’ knowledge and skills, and help grow Amsive’s business. This is a remote position. Candidates must live in the United States and work in the EST or CST time zones. Amsive does not provide sponsorship opportunities.

Requirements

At least 7 years of hands-on digital advertising experience.
Experience managing sophisticated, demanding clients and client accounts, with a proven ability to increase client revenue and profitability.
Experience managing and training staff, specifically a matrixed team of managers and specialists.
Proven ability to find the story in data, including explaining why results are occurring, not just what is happening.
Proven ability to create strategies that meet client goals and translate them into tactics.
Track record of working with clients to align requests and budget plans with corporate goals.
Excellent written communication and interpersonal skills.

Responsibilities

Provide strategic leadership for digital advertising for high-compliance clients.
Develop channel resources and train media staff to identify campaign performance opportunities and strengthen skills that support career development.
Partner with clients and Amsive’s Planning team on client marketing plans and on-site experience to improve digital performance and profitability.
Manage and optimize ads hands-on across programmatic DSPs, Facebook Ads Manager, Google Ads, Microsoft Ads, YouTube, Amazon, Pinterest, TikTok, and other platforms as needed.
Keep testing schedules up to date across accounts, apply learnings throughout each account, and focus tests on areas with the highest potential returns.
Collaborate with the Client Experience team to ensure client strategy and performance goals are met.
Ensure reporting explains what is happening, why it is happening, and what Amsive plans to do about it.
Work with the Analytics team on tracking and reporting requirements.