Director Brand Strategy (Senior Strategist)

Changing Lives Productions LLC•Los Angeles, CA
•$125,000 - $175,000•Onsite

About The Position

Changing Lives Productions, the in-house video production company of Dhar Mann Studios, is hiring a Director of Brand Strategy to develop and execute innovative brand partnerships across the studio ecosystem. The role works with the Brand Partnerships team to create proactive concepts for prospective partners and respond to brand briefs and RFPs. It connects brand objectives, audience insights, and marketing priorities with Dhar Mann Studios’ storytelling, talent, content, platforms, and experiences. The Director develops partnership concepts and proposals, collaborates on pitches and client meetings, and evaluates feasibility, production needs, timelines, and budgets. From concept approval through final delivery, the role serves as a creative liaison among brand partners, Brand Partnerships, and internal creative and production teams. It participates in production planning and reviews, is physically present on set for branded productions and integrations, and helps ensure the delivered work accurately reflects the approved creative vision and brand commitments. The position is on-site at Dhar Mann Studios in the Los Angeles area, with regular involvement in studio production and on-set execution. The typical schedule is Monday through Friday, full-time, with on-set days as production schedules require. The role reports to the Head of Brand Partnerships.

Requirements

  • At least 7 years of experience in brand strategy, creative strategy, branded entertainment, integrated marketing, or content partnerships.
  • Experience at a creative agency, media company, entertainment studio, digital publisher, or creator-led business.
  • Proven ability to develop original, strategic, and commercially compelling ideas for major consumer brands.
  • Strong understanding of brand marketing objectives, including awareness, consideration, engagement, loyalty, and conversion.
  • Ability to identify a brand’s business challenge and independently develop a proactive partnership idea.
  • Experience translating client briefs into creative concepts and persuasive pitch presentations, including editing and creating presentations.
  • Ability to move from presenting a big idea to working on set to ensure execution details are delivered.
  • Working knowledge of content production, including pre-production, on-set execution, and post-production.
  • Strong presentation, storytelling, and communication skills.
  • Ability to balance creative thinking with practical execution, budgets, timelines, and deliverables.
  • Comfort working in a fast-paced, entrepreneurial environment where priorities evolve and opportunities move quickly.
  • Collaborative, resourceful, detail-oriented, and able to take ownership from idea through execution.

Responsibilities

  • Develop insight-driven partnership concepts connecting brand objectives with Dhar Mann Studios’ content, storytelling, talent, audiences, and studio initiatives.
  • Create proactive ideas for priority brands that address marketing and business challenges.
  • Respond to brand briefs and RFPs with customized concepts addressing campaign objectives, target audiences, and KPIs.
  • Identify partnership opportunities across long-form and short-form video, social platforms, branded content, experiential activations, Creator City, and emerging studio initiatives.
  • Monitor cultural trends, consumer behavior, and brand marketing priorities to inform partnership ideas.
  • Collaborate with the Brand Partnerships team on strategic proposals, creative presentations, and brand narratives.
  • Develop concepts into partnership treatments, integration opportunities, and execution recommendations.
  • Participate in brainstorms, client meetings, and pitch presentations.
  • Work with internal teams to assess feasibility, production requirements, timelines, and budgets before concepts are presented to clients.
  • Develop scalable creative concepts and repeatable partnership opportunities across brands and categories.
  • Act as a creative liaison among Brand Partnerships, clients, and internal creative and production teams from concept approval through final delivery.
  • Participate in pre-production meetings, creative reviews, and production planning to align teams on brand commitments.
  • Be physically present on set for branded productions and integrations to ensure brand messaging, products, creative elements, and deliverables are executed accurately.
  • Anticipate and resolve creative or production challenges while protecting brand objectives and the integrity of the studio’s storytelling.
  • Review scripts, treatments, production plans, and content cuts for alignment with approved brand concepts.
  • Support post-production reviews, client feedback, and final delivery.
  • Ensure final execution reflects the creative vision presented to the partner.
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