Director, Agent Enablement

Blue Cross Blue Shield of MichiganDetroit, MI

About The Position

Responsible for leading the enterprise Agent Enablement arm, providing strategic direction, governance, and oversight across all agent related functions, including Agent Experience, Agent Administration, Agent Engagement, Agent Communications, and Sales Learning. This role ensures agent enablement strategies are integrated, aligned to Segment Sales priorities, and designed to support agent effectiveness and consistency.

Requirements

  • Bachelor’s degree in related field required.
  • Minimum 10 years of progressive leadership experience, including senior level or director level responsibility.
  • Experience leading agent enablement, sales enablement, partner support, or agent facing functions is required.
  • Strong understanding of the agent lifecycle, including experience, engagement, administration, communications, and enablement.
  • Demonstrated ability to influence senior leaders and drive outcomes through cross functional collaboration
  • Strong strategic thinking, change leadership, and executive communication skills

Nice To Haves

  • Master’s degree preferred.

Responsibilities

  • Provide enterprise leadership and oversight for the Agent Enablement function, ensuring cohesive strategy, governance, and prioritization across Agent Experience, Agent Administration, Agent Engagement, Agent Communications, Channel Partnerships and Sales Learning.
  • Establish operating standards and lead change initiatives to evolve agent enablement models.
  • Partner with Segment Sales leadership to align agent enablement strategies to sales priorities, growth initiatives, and retention goals.
  • Translate sales direction into integrated enablement approaches that support agent effectiveness and consistency.
  • Oversee agent engagement and partner strategies, including approaches for chambers and associations, to support sales performance and retention while informing broader marketing and enablement strategies.
  • Lead, coach, and develop Directors and Managers within the Agent Enablement arm. Establish performance expectations, support leadership development, and ensure accountability across enablement teams.
  • Serve as a strategic consultant to internal business partners, collaborating with Sales, Marketing, Finance, Actuarial, Underwriting, HCV, Product, Customer Marketing and Customer Experience to address complex enablement related business.
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