Digital Sales Manager

Hearst•Manchester, NH

About The Position

WMUR, the ABC affiliate in Manchester, New Hampshire, is hiring a Digital Sales Manager to achieve digital product sales goals through assigned sales teams and direct sales. The role focuses on generating new digital revenue across the full product and customer portfolio. The manager works in the field with Account Executives, leads sales calls, coaches employees, coordinates training, and supports promotion of Hearst Television’s digital products. The position also serves as the office’s point person for digital product penetration, compliance, and training, and as a champion for new digital products and services. Hearst Television emphasizes collaboration, open communication, and creating authentic, accurate content connected to the communities it serves. The company describes its benefits as modern and flexible, with programs intended to support employees and their families.

Requirements

  • Ability to conduct sales calls with small and medium-sized business owners.
  • Ability to represent the consumer for various industries.
  • Ability to motivate and coach a diverse sales force.
  • Ability to drive digital sales through an indirect reporting structure.
  • Ability to analyze product trends and develop strategies to change outcomes for products, individual customers, and individuals.
  • Ability to develop coaching plans and track results through the sales management team.
  • Ability to effectively teach practical knowledge of the current and evolving sales process to new hires and existing employees.

Responsibilities

  • Drive digital product sales for assigned sales teams and achieve digital sales goals through direct and team sales.
  • Join Account Executives in the field and on sales calls, demonstrating and coaching them on selling digital products through the current and evolving sales process.
  • Coordinate and conduct classroom and one-on-one training for Sales Management and Account Executives across digital products.
  • Assist sales and marketing in promoting the full line of digital products.
  • Drive new digital revenue across the product and customer portfolio.
  • Conduct sales calls with small and medium-sized business owners and represent consumers across various industries.
  • Motivate the sales force through recognition, sales contests, and promotion of top-performing accounts.
  • Serve as the assigned office’s point person for digital product penetration, compliance, and training.
  • Identify trends, quantify their impact, and communicate improvement opportunities to the product team.
  • Act as product champion for new digital products and services.
  • Develop and implement sales pitches and strategies for digital products.
  • Analyze product trends and develop strategies to improve outcomes at the individual, product, and customer levels.
  • Develop coaching plans and track results through the sales management team.
  • Transfer practical knowledge of the current and evolving sales process to new hires and existing employees.
  • Perform other related duties as assigned.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401(k) matching
  • Emotional wellness support
  • Paid time off
  • Paid parental leave
  • LGBTQ+ health services
  • Additional benefits to meet employees’ and their families’ needs
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