Digital Marketing Manager (Growth & Distribution)

vCluster Labs

1d • Remote

About The Position

As vCluster’s Digital Marketing Manager, you aren't just managing social media accounts; you are the architect of our digital distribution engine. In this role, you will be the primary driver of our "media engine," turning complex technical narratives into a high-velocity growth machine. You have the unique opportunity to design how the cloud-native community discovers vCluster, ensuring our message reaches the world’s largest neoclouds and AI factories.

Requirements

• 4–8+ years in digital, performance, or content marketing, with a proven track record of scaling engagement for technical B2B SaaS or infrastructure products.
• You are "infrastructure-literate." You can translate complex infrastructure concepts into compelling narratives that resonate with DevOps and platform engineers.
• You have an opinionated view on how to win on LinkedIn and other targeted channels. You understand the nuances of community sentiment on Reddit and Hacker News.
• You measure success by quantifiable achievements—not just likes and shares. You use data to prove ROI and aren't afraid to pivot when an experiment fails.
• You naturally integrate AI tools to automate routine distribution tasks, brainstorm creative copy at scale, and keep our lean team punching above its weight class.
• You have an eye for quality and the ability to lead agencies or freelancers to produce top-tier visual and video assets.

Nice To Haves

• Background in developer tools, Kubernetes, or AI Infrastructure.
• Experience navigating the transition from early-stage adoption to a predictable, market-leading growth engine.
• A strong personal LinkedIn or social presence that demonstrates your ability to build an audience and spark conversation.

Responsibilities

• Design and operate the "content-to-pipeline" system that turns product updates, customer stories, and executive insights into a consistent, high-performing engine across LinkedIn, X, and Reddit.
• Master content distribution—ensuring our most important technical narratives are seen by the right stakeholders at the right time.
• Manage and optimize LinkedIn paid campaigns with a ruthless focus on experimentation, precision targeting, and measurable pipeline impact.
• Act as the strategic partner to our leadership team, translating their deep technical expertise into high-impact thought leadership and building a scalable advocacy program for the broader team.
• Direct our video content strategy, working with external partners to transform live sessions and product demos into reusable, high-engagement assets.
• Build a structured reporting framework that provides clear visibility into how social activity and paid spend drive traffic, engagement, and revenue.

Benefits

• Competitive compensation package, including equity.
• Health, dental, vision, and life Insurance, including plans for you and eligible dependents (benefits vary depending on country).
• Flexible Working Schedule
• Workplace Flexibility

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed