Digital Marketing Manager - Concord Hospitality Enterprises

Concord Hospitality EnterprisesRaleigh, NC
$38 - $43Hybrid

About The Position

Concord Hospitality is hiring a Digital Marketing Manager to lead the execution of digital channel strategies that drive direct bookings, strengthen brand presence, and grow market share. This role will ensure compliance and performance across websites, OTAs, CROs, and GDS platforms while optimizing content and supporting digital initiatives across a portfolio of hotel properties. The ideal candidate is detail-oriented, collaborative, and passionate about innovative digital solutions in the hospitality space. As a Concord Leader, you will be responsible to inspire greatness in your team, encourage and support team members to reach their full potential, create a work environment that is a Great Place to Work for all, lead with integrity, transparency, respect, and professionalism, and care for your team and their families.

Requirements

  • 2–5 years of experience in digital marketing, preferably within the hospitality industry with a hotel management company, agency or major brand.
  • Familiarity with brand tools and CMS platforms (e.g., Marriott, Hilton, Hyatt systems a plus).
  • Strong understanding of SEO, content strategy, and digital distribution channels (OTA, GDS, CRO, WEB) - paid media management.
  • Strong reporting and analytics skills and AI aptitude.
  • Excellent communication and project management skills.
  • Ability to travel as needed and manage multiple projects across various stakeholders.

Nice To Haves

  • Bachelor's degree in Marketing, Communications, Hospitality, or related field preferred

Responsibilities

  • Support the strategy and execution of Concord’s digital marketing plans.
  • Provide best-in-class service to internal partners and external customers at all times.
  • Oversee SEO efforts including keyword analysis, title/meta tag optimization, content updates, and monthly performance reporting.
  • Review and maintain hotel websites, corporate pages, and stand-alone sites to ensure content aligns with brand standards and policies.
  • Coordinate digital media assets and ensure optimal presentation across platforms.
  • Implement digital marketing initiatives as directed by the Sr. Director of Digital Marketing.
  • Assist in digital marketing training and awareness programs for hotel teams.
  • Represent Concord and its hotels professionally in all communications and engagements.
  • Travel to hotel locations as needed (approx. 10% travel expected).

Benefits

  • Competitive wages
  • Medical, dental, and vision insurance
  • Life insurance and short/long-term disability options
  • 401(k) with company match
  • Tuition assistance
  • Discounted room rates at Concord-managed hotels
  • Training, development, and career advancement opportunities
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