Digital Content Strategist

SAN DIEGO RESCUE MISSION INC • San Diego, CA

2d • $29 - $34 • Onsite

About The Position

The Digital Content Strategist is a storyteller, videographer, and strategic thinker responsible for bringing the stories of San Diego Rescue Mission to life across digital platforms. This role identifies and captures compelling stories that showcase transformation, impact, dignity, and hope while helping shape the organization's broader digital content strategy. Video production is a core function of this position. The Digital Content Strategist regularly works behind the camera and in the field, owning short-form video from concept through final delivery, including story development, filming, interviews, editing, and platform optimization. This role should be equally comfortable capturing an unscripted moment, conducting a thoughtful interview, or developing a recurring content series. Success requires a strong creative eye, excellent storytelling instincts, hands-on production skills, and the ability to recognize a great story before someone has to assign it.

Requirements

• Bachelor’s degree in: Photography, Film/Video Production, Communications, Digital Media, Digital Marketing Journalism or related field. Equivalent professional experience and a strong portfolio may be considered in place of a degree.
• 2–3+ years of professional digital content creation, videography, video editing, or related experience.
• Demonstrated success producing engaging short-form video for platforms such as Instagram Reels, TikTok, and YouTube Shorts.
• Strong portfolio or video reel demonstrating professional videography, editing, interview, documentary, human-interest, or social-first storytelling required.
• Experience developing content specifically for digital and social audiences.
• Creative thinker with strong visual storytelling instincts.
• Savvy digital marketer with a knack for storytelling.
• Excellent writing and verbal communication.
• Highly proficient with Microsoft Office products and PC platforms.
• Self-starter with strong project management and attention to detail.
• Team player with a positive attitude and adaptability.
• Excellent time management, adaptability, judgement and decision-making.
• Strong proficiency operating DSLR or mirrorless camera systems.
• Proficiency with Adobe Premiere Pro or comparable professional video editing software.
• Strong understanding of composition, lighting, audio capture, interviewing, and visual storytelling.
• Skilled in editing, post-production, captioning, formatting, and publishing content across digital platforms.
• Working knowledge of photography and photo editing.
• Understanding of social media analytics and content performance measurement.
• Must be comfortable working in environments with vulnerable populations.
• Must maintain confidentiality and represent SDRM with integrity.

Nice To Haves

• Nonprofit, faith-based, human services, recovery, or cause-driven storytelling experience is a plus.

Responsibilities

• Serve as a Member of the Marketing Team: Collaborate to execute strategic, creative campaigns, support fundraising and cultivation goals through compelling digital content, help achieve department revenue goals through engaging storytelling, ensure on time delivery of assets to meet campaign launch timelines, and ensure all storytelling respects the dignity, privacy, and experiences of the people we serve.
• Video Storytelling & Production: Regularly film on location across SDRM programs, events, facilities, and activities. Own short-form video production from concept through final delivery, including story development, filming, audio, lighting, editing, color correction, and platform optimization. Conduct and capture compelling interviews with guests, alumni, staff, donors, volunteers, and community partners. Produce a consistent pipeline of Reels, TikToks, YouTube Shorts, testimonials, event recaps, behind-the-scenes content, and campaign storytelling. Maintain organized footage and help build a reusable library of high-quality media assets.
• Digital Content Strategy: Turn SDRM’s marketing strategy into digital content that grows reach and engagement. Lead creative direction and develop original, story-driven content across Reels, TikTok, YouTube Shorts, and emerging formats. Write compelling hooks, headlines, captions, and calls to action. Ensure content aligns with SDRM’s brand, campaign priorities, and organizational voice. Use platform trends and performance insights to continually strengthen content and storytelling.
• Events and On-Site Content: Capture high-quality video content at SDRM events, programs, outreach activities, and other organizational moments. Develop pre-event, live-event, and post-event content plans. Produce same-day or next-day event recap videos, Reels, photography, and other visual assets. Identify opportunities at events to capture testimonials, interviews, donor stories, and evergreen content.
• Continue to grow as a follower of Jesus Christ and Spiritual Leader: Spending time daily in the Word and prayer, modeling servant leadership, pursuing our values both privately and publicly, serving as a member of a local church, sharpening your skills through continual learning, and fostering a coachable, approachable, humble spirit.
• Represent Our Mission, Vision and Values: Reflect the Mission’s heart through authentic storytelling, model humility, approachability, and a teachable spirit, contribute to a culture of creativity, trust, and teamwork, and continue to grow spiritually, rooted in Christ and community. Be committed to diversity, dignity, and restoration.

Benefits

• 4 Year Degree

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level