Digital Content Producer - News

WCBI•Columbus, MS
•Onsite

About The Position

WCBI is looking for a full-time Digital Content Producer/Newscast Producer. This person will be responsible for maintaining, updating, and advancing WCBI`s social media and website strategy. The WCBI Digital Content Producer will be responsible for making sure the WCBI website is updated consistently and making sure the website and social media platforms are consistently updated during breaking news situations. A portion of the qualified candidate's responsibilities will include timing shows, editing video for newscasts, escorting guests for shows, and making adjustments to show rundowns.

Requirements

  • Four-year college degree in Communication, Journalism or multi-media-related discipline.
  • Heavily used programs include Facebook, X, Instagram, LinkedIn, Social News Desk, Canva, Slack, EDIUS, Megaphone,YouTube Studio, Google Analytics, ENPS, TikTok, and Whiz Push.
  • Should have a working knowledge of newscast production.
  • Must be an active social media user.
  • Must be proficient with content production on social media platforms such as Facebook, X, YouTube, Instagram, TikTok,LinkedIn, etc.
  • Excellent communication skills.
  • Positive Attitude is a MUST!
  • Experience writing in AP Style

Nice To Haves

  • Video-editing experience is a plus.
  • Understanding of Google Analytics and SEO is a plus.

Responsibilities

  • Monitoring the social media efforts and the goals of individual staff members.
  • Creating, editing, and coordinating often exclusive online content.
  • Tracking the performance of the website and social media efforts, including push alerts to WCBI platforms such as the WCBI app.
  • Regularly review social media trends and innovations for new opportunities.
  • Monitoring social media and other sites for leads and News items
  • Timing shows, editing video for newscasts, escorting guests for shows, and making adjustments to show rundowns.
  • Other duties as assigned by General Manager and/or News Director.
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