Digital Account Manager

Abstrakt Marketing GroupSaint Louis, MO

About The Position

As a Digital Success Manager, you will lead the client relationship and oversee the execution of digital campaigns that drive inbound lead generation and increase online visibility. DSMs work cross-functionally with internal teams to ensure marketing campaigns and initiatives are implemented on time, aligned with client goals, and continuously optimized for performance. This individual is responsible for maintaining strong client relationships, providing strategic direction based on performance insights, and ensuring all deliverables meet expectations. The DSM role requires excellent communication, a solution-oriented mindset, and the ability to manage multiple accounts and projects simultaneously.

Requirements

  • 1-3 years account management experience preferred.
  • Willingness to enhance SEO knowledge by playing the SEO Strategist role for a minimum of 60 days.
  • Bachelor’s degree in marketing, communications, or related field.
  • Strong written and verbal communication skills, understanding of SEO, creative writing skills, and a sophisticated understanding of digital trends and how to execute within them.
  • Strong organizational skills, work ethic, and ability to hit deadlines.
  • Ability to effectively collaborate and excel in a team environment.
  • Demonstrate emotional intelligence and exhibit professional demeanor and appearance.
  • An eye for details from design to execution while demonstrating a customer-first approach.
  • Be a strategic thinker, be able to anticipate and resolve problems before they arise.
  • Understanding of WordPress and how to upload content and deliver basic changes.
  • Knowledgeable in digital programs such as Google Analytics, Google Search Console, Yext, and SEMrush.
  • Highly proficient computer skills including WordPress, SEMrush, Microsoft Office, Word, and Excel.

Responsibilities

  • Maintain an average of 97% or higher organic client retention while completely owning client satisfaction.
  • Hold and document monthly results meetings with a minimum of 90% of the client base. Meetings must be Zoom recorded, have a confirmed CFS number with context, and run 25+ minutes.
  • Ensure all clients are implemented properly and set up for success by assisting or leading sitemap and strategic kickoff planning.
  • Collaborate with internal departments (Content, Creative, Web, and SEO) to ensure deliverables are on track and aligned with client expectations.
  • Serve as the liaison between Partner Success Managers and the delivery team to support cohesive communication.
  • Maintain 100% account page ownership to ensure internal visibility into client history, objectives, and progress.
  • Monitor key performance indicators (traffic, conversions, engagement) and provide recommendations to adjust campaign strategy based on performance insights.
  • Stay informed on industry trends, digital platforms, and technology advancements to inform client conversations and internal planning.
  • Support AR collection and billing by ensuring all approvals are in place by the 15th of each month.
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