Designer, Consumer Strategy & Growth

Atlantic Media•New York, NY
•$77,000 - $87,000

About The Position

The Atlantic is hiring a Designer for its Consumer Strategy & Growth creative team in New York. The role designs digital marketing campaigns across paid social, email, onsite, display, and print to engage readers, convert prospective subscribers, and deepen relationships with existing customers while upholding The Atlantic’s brand quality. The designer will collaborate with copywriters, senior creative leaders, growth marketers, and analysts to create distinctive, effective campaigns informed by audience insights and creative testing. This role suits a designer with a graphic design background who wants to develop creative and strategic skills while supporting independent journalism.

Requirements

  • At least 3 years of professional experience.
  • Strong visual design skills, attention to detail, and understanding of design principles, layout, typography, grid, and color.
  • Strong conceptual thinking and interest in storytelling and visual metaphor.
  • Fluency in design software such as Adobe Creative Suite (InDesign, Illustrator, Photoshop, After Effects) and Figma.
  • Strong organizational skills and ability to manage multiple projects and meet deadlines.
  • Excellent communication skills, including brainstorming, presenting and articulating ideas, and clarifying colleagues’ feedback.
  • Openness to feedback and ability to apply it to future work.
  • Awareness of marketing and media trends, art, culture, and the zeitgeist.
  • Passion for the future of high-quality, independent journalism.
  • Applicants must provide a link to an online portfolio or design samples; applications without samples will not be considered.

Nice To Haves

  • Background in advertising, marketing, an agency, a design studio, or a subscription-based company.
  • Motion graphics abilities.

Responsibilities

  • Design and produce digital and print assets for subscription marketing campaigns, including paid social, email, onsite and display ads, and print materials.
  • Use data and audience insights to make strategic design decisions for campaigns targeting prospects, active subscribers, expired or canceled subscribers, and smaller audience segments.
  • Design variations for A/B and creative tests, and work with growth marketers and analysts to interpret results and refine future campaigns.
  • Collaborate with copywriters to conceptualize, present, and produce creative directions that unite copy and design across digital marketing channels.
  • Articulate design thinking and connect creative decisions to strategic goals and audience insights to build stakeholder confidence and enthusiasm.
  • Manage projects independently by organizing tasks, tracking deadlines, and creating and maintaining documentation.
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