Data Strategies Analyst

Boyd Gaming•Las Vegas, NV
•Onsite

About The Position

The Data Strategies Analyst delivers reports and analyses of historical and current business performance to support partners’ decision-making. The role analyzes marketing initiatives for an assigned region and its properties, with success measured by the ability to provide useful insights that address business challenges and present data in a consumable way. The analyst supports direct marketing, special events, and promotional activities through performance analysis, test design and analysis, and ad hoc analysis. The role also analyzes large data sources, executes projects from problem definition through analysis and presentation of findings, and creates and maintains dashboards and reports to monitor business health. It applies predictive modeling, segmentation, forecasting, and multivariate analysis to address business challenges and improve performance. The position is onsite in Las Vegas, Nevada, and may assist properties with marketing campaigns as needed.

Requirements

  • Bachelor’s degree in a quantitative field such as business analytics, statistics, mathematics, economics, computer science, or a closely related field.
  • Working knowledge of tools such as SQL, Python, R, SAS, or SPSS.
  • Working knowledge of business intelligence tools such as MicroStrategy, Tableau, or Power BI.
  • Proficiency with Microsoft Office.
  • Inquisitive analytical thinking.
  • Organized and detail-oriented, with strong attention to accuracy.
  • Ability to obtain and maintain any necessary licenses and/or certifications.

Responsibilities

  • Support direct marketing, special events, and promotional activities through performance analysis, test design and analysis, and ad hoc analysis.
  • Analyze large data sources to understand key business drivers.
  • Execute projects from inception to completion, including clarifying the question, conducting analysis, developing insights, and presenting findings.
  • Design, create, and maintain dashboards and reports that track business metrics and monitor business health.
  • Provide clear, meaningful analysis to support decision-making.
  • Create and maintain process documentation.
  • Develop and maintain positive working relationships with properties and corporate departments.
  • Apply predictive modeling, segmentation, forecasting, and multivariate analysis to address business challenges and improve business performance.
  • Assist properties with marketing campaigns when needed.
  • Use SQL, Python, R, SSIS, and other tools to extract, manipulate, and move data within Boyd Gaming’s technology stack.
  • Perform other duties as assigned.
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