Customer Insights Consultant
About The Position
The Customer Insights Consultant uses AI market simulations to study consumer behavior and generate insights that support business goals. The role applies a consulting approach to research needs, digital experiment design, prompt development, and review of research outputs. It synthesizes findings across platforms, creates charts and presentations, and communicates clear, audience-appropriate narratives and recommendations to business teams and cross-functional stakeholders. The position focuses on simulated research including concept testing, messaging evaluations, attitudes and usage (A&Us), and buyer journeys. The consultant works with researchers and other teams to align synthetic modeling with broader business goals and translates data and AI outputs into actionable recommendations for strategic planning and business decisions.
Requirements
- Bachelor’s degree or four or more years of work experience.
- Four or more years of relevant experience, demonstrated through work experience and/or military experience.
- Experience conducting concept testing, messaging evaluations, A&Us, or buyer journey research within the technology or telecommunications category.
- Proficiency using large language models and prompt tools.
- Strong market research and data review skills.
- Clear writing and speaking skills to communicate findings effectively.
- Demonstrated ability to solve logic and technical problems.
Nice To Haves
- Bachelor’s degree in Market Research, Computer Science, Data Analytics, or a related field.
- Experience in Market Research, Social Sciences, Statistics, or a related field.
- Experience working at or alongside a market research agency or analytics vendor.
- Proven track record of analyzing data from multiple sources and delivering tailored insights and slide decks to cross-functional stakeholders.
- Familiarity with consumer behavioral modeling, digital platforms, or social analytics tools.
- Experience with both Consumer and B2B audiences.
Responsibilities
- Run AI market simulations using AI agents for concept testing, messaging evaluations, attitudes and usage (A&Us), and buyer journey research.
- Write and refine tested prompts for research topics and adjust brief plan recommendations within the tools.
- Review AI output data for trends, patterns, errors, accuracy, and consistency.
- Synthesize insights across platforms, create charts, and develop presentation slides communicating findings to business teams.
- Collaborate with researchers and cross-functional teams to align synthetic modeling with broader business goals.
- Present findings using data visualization and storytelling tailored to different functions and organizational levels.
- Translate data and AI outputs into clear, actionable recommendations that support strategic planning and business decisions.
Benefits
- Medical, dental, and vision benefits.
- Short- and long-term disability insurance.
- Basic and supplemental life insurance and AD&D insurance.
- Identity theft protection, pet insurance, and group home and auto insurance.
- Matched 401(k) savings plan.
- Up to 8 company-paid holidays per year and up to 6 personal days per year.
- Paid parental leave.
- Adoption assistance.
- Tuition assistance.
- Other incentives and an award-winning total rewards package.
- Potential premium pay, such as overtime, shift differential, holiday pay, and allowances, depending on the role.
- Up to 15 days of vacation per year for newly hired employees, increasing with additional service.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
