Customer Data Strategy Intern

Blue Nile•New York, NY

10d

About The Position

Signet Jewelers’ digital brand, Blue Nile, is seeking a Customer Data Strategy Intern to support the expansion and growth of our Customer Data Platform (CDP). In this role, you will collaborate closely with the CRM team to help enhance the activation of customer data. This role will also contribute to the integration of additional marketing channels with the CDP and the connection between showrooms and actionable CDP data. The ideal candidate has a strong interest in data-driven marketing and is eager to learn how customer data can power decision-making across an organization. This role requires intellectual curiosity, a willingness to develop new skills, and the ability to translate data into clear, actionable insights for various stakeholders.

Requirements

Currently pursuing or recently completed a degree in Marketing, Analytics, Business, Information Systems, or a related field
Ability to learn new tools, platforms, and technical concepts quickly
Basic familiarity with CRM systems, CDPs, or digital marketing channels
Moderate familiarity with Excel and PowerPoint
Strong analytical and problem-solving skills with attention to detail
Effective communication skills, with the ability to translate data into actionable insights
Self-motivated, organized, and comfortable working in a collaborative environment

Nice To Haves

Strong interest in data-driven marketing, customer analytics, predictive analytics, and marketing technology
SQL knowledge a plus, but not required

Responsibilities

Focus on these goals and present an actionable plan at the end of internship: 1st Party Data Assessment
Competitive Benchmarking Analysis
Support the CRM team in onboarding and powering new marketing channels with the Customer Data Platform (CDP)
Support the connection of showrooms to the CDP, to enhance insights, personalization & conversions
Contribute to ongoing optimization of CDP-powered initiatives