Creative Strategy Lead

Snap•Los Angeles, NY
•Onsite

About The Position

Snap Inc. is seeking a Creative Strategy Lead to unlock revenue through creative ideas and strategies and act as an owner of a vertical’s creative business. The role develops proactive custom and scaled strategies to drive growth while maximizing team impact. The Creative Strategy Lead works with Snapchat Sales, brand partners, and agencies to create and implement high-quality creative advertising campaigns on Snapchat, and serves as the creative engine for a verticalized Creative Strategy team. The role combines direct creative strategy leadership for one or more priority accounts with guidance for creative strategists and collaboration with Sales leadership, cross-functional team leads, and regional creative strategy leads. It also represents the vertical or market at client and agency industry events when needed. Snap follows a “default together” approach, expecting team members to work in an office four or more days per week.

Requirements

  • Bachelor’s degree in marketing, communications, business management, a related area of study, or equivalent experience.
  • At least 8 years of experience in brand marketing, advertising, or another related field.
  • Strong executive presence and comfort leading senior stakeholders.
  • Proven thought leadership in the relevant field.
  • Experience using data and insights to unlock creative thinking.
  • A keen understanding of how brands fit into Snapchat’s overall business.
  • Ability to work with clients to understand their business priorities.
  • Unparalleled presentation skills.
  • A track record of developing outstanding creative advertising for mobile.

Nice To Haves

  • Deep understanding of brand marketing and how to build strong strategies that address business needs.
  • Excellent presentation and communication skills.
  • History of presenting keynote seminars to large external audiences.
  • Ability to command a room and clearly articulate thought-leading advertising solutions.
  • Proven ability to manage multiple projects at once and inspire others by example.
  • Experience with Google Suite products, including Slides, Sheets, and Docs; Adobe Suite; and Keynote.

Responsibilities

  • Ideate, create, and deliver world-class advertising campaigns and act as an expert within the assigned vertical or market.
  • Communicate with senior brand and agency partners to understand their business goals.
  • Guide and direct creative strategists as they develop ideas, strategies, and presentation materials.
  • Directly manage creative strategy for one or more priority accounts.
  • Work with Sales leadership to develop and implement long-term creative strategy aligned with business objectives.
  • Collaborate with cross-functional team leads to drive vertical solutions.
  • Partner with regional creative strategy leads to implement processes and support team members’ career development.
  • Represent the assigned vertical or market at client and agency industry events when necessary.

Benefits

  • Paid parental leave.
  • Comprehensive medical coverage.
  • Emotional and mental health support programs.
  • Compensation packages that include the opportunity to share in Snap’s long-term success.
  • Equity in the form of RSUs.
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