Creative Lead

Circle Internet Financial•San Francisco, CA
•Remote

About The Position

Circle is seeking a Creative Lead to develop distinctive brand stories and experiences across campaigns, launches, partnerships, and physical and digital activations. The role combines conceptual creativity, storytelling, strategic thinking, and curiosity about technology to make complex topics such as blockchain, payments, and financial infrastructure clear and engaging. As an individual contributor, the Creative Lead partners with Creative & Design and technical teams to take work from early concepts through polished execution. The role also explores how AI and emerging technologies can support creative problem-solving, prototyping, storytelling, and the development of new experiences, while maintaining a high standard of creative craft.

Requirements

  • At least 7 years of relevant experience in conceptual creative, interactive, experiential, innovation, or equivalent creative roles where technology is central.
  • A portfolio demonstrating high-quality conceptual work across brands, campaigns, or experiences.
  • Ability to originate ideas and develop them from early concept through compelling outcomes.
  • Strong strategic and creative problem-solving skills, including the ability to interpret briefs and identify opportunities.
  • Ability to prototype and make ideas tangible using code, AI tools, design tools, or other appropriate methods.
  • Familiarity with generative AI models such as ChatGPT or Gemini and prompt development.

Nice To Haves

  • Experience in financial services, fintech, or related industries; blockchain or digital assets experience is preferred.
  • Experience working both agency-side and in-house, or in high-craft creative or experiential environments.
  • Experience or familiarity with Slack, Apple MacOS, and GSuite.

Responsibilities

  • Develop bold conceptual ideas for brand campaigns, launches, partnerships, and experiences.
  • Turn blockchain, payments, and financial infrastructure into clear, engaging narratives.
  • Approach briefs as strategic problems, aligning audience insight, ideas, and execution.
  • Explore AI and emerging technologies to find creative possibilities and integrate technology into the creative process.
  • Experiment with and prototype ideas using AI, code, design tools, or other appropriate methods.
  • Partner with designers, copywriters, engineers, and creative leaders to deliver polished executions.
  • Maintain a high bar for creative craft from initial concept through final experience.
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