Creative Lead, SPECS, Social

Snap Inc.•Los Angeles, CA
•$121,000 - $214,000•Onsite

About The Position

As a member of Snap Inc.’s Creative & Marketing team, the Creative Lead, SPECS, Social helps shape how SPECS appears across luxury, fashion, design, and culture through distinctive, social-first creative work. This hands-on role calls for deep luxury experience, a sophisticated visual eye, and the ability to translate ideas into elevated content across video, photography, design, editorial, and other social-native formats. The role develops concepts and creative direction, aligns stakeholders, and brings content to life from initial thinking through production, launch, and iteration. The Creative Lead directs shoots and collaborates with photographers, directors, stylists, designers, creators, talent, production teams, agencies, and external partners. Responsibilities include leading production logistics and cross-functional projects, managing schedules and budgets, and translating luxury brand-building into technology and hardware storytelling that balances aspiration, innovation, design, and product. The position reports directly to the Creative Director of Social. Snap follows a “default together” approach and expects team members to work in an office 4 or more days per week. The position is eligible for RSUs. U.S. base salary ranges are $142,000–$214,000 annually in Zone A (CA, WA, NYC), $135,000–$203,000 in Zone B, and $121,000–$182,000 in Zone C. Starting pay depends on job-related skills, experience, qualifications, work location, and market conditions.

Requirements

  • Bachelor’s degree in design, marketing, communications, filmmaking, or equivalent practical experience.
  • 8+ years of relevant experience across creative direction, content production, social, brand, or marketing roles in the luxury space.
  • 3+ years working within a true luxury brand or house, ideally in fashion, beauty, automotive, hospitality, or an adjacent premium category.
  • Experience developing and directing social-first content across video, photography, design, and other digital formats.
  • Experience directing shoots on set and managing production from pre-production through delivery.
  • Portfolio or body of work demonstrating strong creative direction, social-first thinking, production leadership, and elevated brand storytelling.
  • Experience managing creative, production, and/or social agencies and external partners.
  • Hands-on content creation capabilities across photography, video, design, editing, or social-native formats.
  • Sophisticated creative eye and strong taste across brand, design, art direction, photography, video, and storytelling.
  • Ability to develop social-first concepts, treatments, and briefs, then direct execution across formats.
  • Proven on-set direction and collaboration skills across creative teams, talent, creators, and production partners.
  • Strong production instincts, including shoot logistics, location scouting, vendor management, budgets, schedules, and post-production.
  • Strong judgment, organization, and communication skills, with the ability to balance creative ambition, practical constraints, and cross-functional input.

Nice To Haves

  • Experience at or within a globally recognized luxury house, such as Dior, Chanel, or Jacquemus, or publications such as Vogue, Vanity Fair, or Architectural Digest.
  • Experience managing shoot logistics, including location scouting, crew, talent, vendors, budgets, schedules, and post-production.
  • Proficiency in Figma, Adobe Creative Cloud, Keynote, and emerging generative AI tools.
  • Familiarity with Adobe Creative Suite programs, Frame.io, and creative asset management platforms.
  • Demonstrated ability to take projects from creative concept and treatment through production, post, and final delivery.
  • Experience working in fast-moving, cross-functional organizations.

Responsibilities

  • Concept, develop, and direct distinctive social-first storytelling across video, photography, design, editorial, and emerging formats.
  • Provide art direction for social creative, applying strong taste across visual identity, content, and storytelling.
  • Lead cross-functional projects from planning through execution, managing timelines, stakeholders, and resources to deliver high-quality social content on schedule.
  • Direct shoots on set and guide photographers, directors, stylists, designers, creators, talent, and production teams.
  • Take ideas from concept through delivery by developing treatments and briefs, building alignment, guiding production, and protecting creative intent.
  • Lead production logistics, including schedules, budgets, vendors, crew, locations, permits, talent, and post-production.
  • Partner with creators, agencies, and external partners, and create or edit content directly when needed.
  • Translate luxury brand-building into technology and hardware storytelling that balances aspiration, innovation, design, and product.
  • Apply knowledge of luxury, fashion, design, culture, creators, and emerging formats to create credible, elevated, and unexpected work for SPECS.

Benefits

  • Paid parental leave
  • Comprehensive medical coverage
  • Emotional and mental health support programs
  • Compensation packages that let employees share in Snap’s long-term success
  • Equity in the form of RSUs
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