Creative Lead

Circle•Miami, FL
•$140,000 - $170,000•Remote

About The Position

Circle is seeking a Creative Lead to develop distinctive brand stories and experiences across campaigns, launches, and physical and digital activations. The role combines conceptual creativity, storytelling, strategic thinking, and curiosity about technology, including exploring AI and emerging technologies to solve problems and bring ideas to life. As an individual contributor, the Creative Lead partners with Creative & Design and technical teams to move work from early-stage thinking through polished execution. Circle is a digital financial platform company whose offerings include USDC, Circle Payments Network, and Arc. The company describes its culture as grounded in integrity, forward thinking, multistakeholder perspectives, mindfulness, and excellence, with a flexible work environment that encourages new ideas and treats employees as stakeholders.

Requirements

  • At least 7 years of relevant experience in conceptual creative, interactive, experiential, innovation, or equivalent creative roles where technology is central.
  • A portfolio demonstrating high-quality work and strong conceptual thinking across brands, campaigns, or experiences.
  • Ability to originate ideas and develop them from early concept through compelling outcomes.
  • Strong strategic and creative problem-solving skills, including interpreting briefs and identifying opportunities.
  • Ability to prototype and make ideas tangible using code, AI tools, design tools, or other appropriate methods.
  • Familiarity with generative AI models such as ChatGPT and Gemini, and prompt development.

Nice To Haves

  • Experience in financial services, fintech, or related industries; blockchain or digital assets experience is preferred.
  • Experience working both agency-side and in-house, or in high-craft creative or experiential environments.
  • Experience with or familiarity with Slack, Apple MacOS, and GSuite.

Responsibilities

  • Develop bold conceptual ideas for brand campaigns, launches, partnerships, and experiences.
  • Translate blockchain, payments, and financial infrastructure into clear, engaging narratives.
  • Approach briefs as strategic problems by aligning audience insight, ideas, and execution.
  • Explore AI and emerging technologies to uncover creative possibilities and integrate technology into the creative process.
  • Experiment with and prototype ideas using AI, code, design tools, or other appropriate methods.
  • Partner with designers, copywriters, engineers, and creative leaders to produce polished executions.
  • Maintain a high standard of creative craft so the strength of original ideas carries through to final experiences.
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