Creative Lead Fellow

Within•New York City, NY

6d•Hybrid

About The Position

WITHIN is hiring 8 creatives into an 8-week paid fellowship designed to be the highest-leverage 8 weeks of your career so far. Most performance creative jobs treat the work as the lesser cousin of brand — the grind you do until you can get into a brand shop. We don't. Performance creative done well is a real craft, and we hire people who already know that. This fellowship offers more opportunities to write scripts, ship hooks, and see work go live in the first 8 weeks than a brand creative gets in their first year elsewhere. You will have direct access and work on live client accounts, pitch new business, and own your work. The work mix is 70% performance creative + 30% campaign development and rebrands for recognizable brands. At the end of the 8 weeks, fellows who have demonstrated the ability to own work at the company's velocity will transition to the broader creative team under a Creative Director as full-time Creative Leads. The company is looking for hustle, taste, and curiosity.

Requirements

Have made something real (e.g., a TikTok account that grew past 5K followers, a Substack, a spec campaign for a brand).
The work is public and shows your taste.
Can write a hook in 90 seconds that makes someone stop scrolling and articulate why it works.
Think performance creative is interesting in itself.
Have thought about hooks, fatigue, iteration, platform mechanics.
Read ad teardowns.
Watch ads and have opinions about what's working before checking metrics.
Already using AI tools in your creative workflow (Midjourney, Runway, Sora, ElevenLabs, Veo, etc.) and have strong opinions about which are real and which are hype.
Recent graduate of a portfolio or design program (Brandcenter, Miami Ad School, SVA, FIT, Parsons, Pratt, Newhouse, RISD, or equivalent) OR have spent the last 1–3 years building an audience and learning to make things people stop for.
Live in NYC or are moving for this position.
This fellowship is in person.

Responsibilities

Pitch concepts daily.
Ship work weekly.
Write scripts, draft storyboards, set design direction across video, static, and AI-generated formats.
Work with a team of designers, editors, motion designers, and AI tools to execute your concepts.
Sit in on new business pitches and own meaningful sections of the work.
Watch your work go live within days, not months.
Be wrong publicly.
Iterate fast.