Coordinator, Retail Marketing (wet n wild)
About The Position
The Coordinator, Retail Marketing position will report directly to the Sr. Director, Brand Marketing and falls within the wet n wild® Retail Marketing Team. The Retail Marketing team manages all needs between the wet n wild® brand and its retail partners with the goal to drive sales and brand presence/distribution. The Coordinator, Retail Marketing will be responsible for a variety of tasks within the retail marketing department including, but not limited to, coordinating license approvals, arranging product samples, providing item set up information, creating and maintaining marketing materials, and supporting the team’s overall needs. This person will receive hands-on cross-departmental experience through product development and brand building with a focus on execution and experience at retail. As a Coordinator, Retail Marketing, meticulous attention to detail and management of deadlines will be required to successfully complete your tasks in our fast-paced environment.
Requirements
- Associate’s Degree or 1-3 years’ experience in the manufacturing environment, or combination of both education and experience
- 1-2 years of working experience in marketing or related field
- Project management experience is desirable to remain on-task and accurately track all projects with competing priorities
- Experience in cosmetics or consumer packaged goods (CPG) industry preferred
- Combined experience within marketing, ecommerce, and retail experience is highly preferred
- Knowledge of current beauty trends, social media trends, and marketing tools
- Knowledge of Retail industry is a plus
- Eagerness to continuously learn with a passion for beauty is highly desired
- Ability to analyze data and infer/deduce conclusions
- Both analytical and creative mindset
- Ability to effectively communicate both verbally and written
- Ability to connect, build, and maintain relationships, and stimulate discussion with a goal to collaborate and align
- Exceptional organizational skills; detail-oriented
- Proficient in Word, Excel, and Power Point
Responsibilities
- Maintain accurate and up-to-date marketing calendars and materials
- Coordinate and organize all sample requests
- Coordinate licensed approvals
- Coordinate and maintain Item Setup including item number requests, ongoing maintenance of product specs, and compiling online product page information
- Work with the Brand team to execute new product launches, sales materials, presentations, and digital programs
- Interface with all Brand team and cross departmental functions including Creative, Product Development, Social/PR, and Sales to support brand growth
- Track and communicate status of projects and make strategic recommendations towards growth and improvement
- Coordinate and collaborate with Product, Brand and Creative teams to gather necessary creative assets
- Collect and analyze data to improve marketing ROI and propose suggestions for efficiency and growth
- Perform other duties as needed and directed by management
Benefits
- employer paid health benefits
- 401k match
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
Associate degree
