Coordinator, Influencer & Cultural Strategy - Golf

TMRW Sports • Orlando, FL

8d

About The Position

The Coordinator, Influencer & Cultural Strategy - Golf supports the day-to-day execution of TGL and WTGL creator programs, working closely with the Senior Director to deliver the broader strategy. The role is a consistent point of contact for the creator community, helping maintain relationships, coordinate logistics and content opportunities, provide hospitality, and support creators and internal teams throughout the season. The Coordinator tracks creator activity and content, assists with social amplification, and surfaces insights and opportunities to strengthen the program.

This position supports creator communications, invitations and event logistics, creator research and database maintenance, match-day hospitality, content coordination, reporting, creator-facing materials, activations, experiences, and special projects. Success involves encouraging creator participation and retention, growing and diversifying the network, increasing content and engagement, delivering well-organized experiences, and collaborating proactively across teams.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Sports Management, Entertainment, or a related field preferred; equivalent relevant experience is considered.
• 1–3 years of experience in influencer/creator marketing, talent relations, sports, entertainment, experiential marketing, social media, or a related field.
• Strong understanding of the creator and social media landscape, including Instagram, TikTok, YouTube, and emerging platforms and trends.
• Strong organizational and project-management skills, with the ability to manage multiple timelines, relationships, and priorities simultaneously.
• Proficiency with Microsoft Office.
• Strong written and verbal communication skills and the ability to work effectively with creators, talent, internal teams, agencies, and external partners.
• Relationship-oriented and personable, with comfort developing and maintaining relationships across a wide range of personalities and stakeholders.
• Proactive, resourceful, detail-oriented, and solutions-focused, with the ability to navigate changing priorities with limited direction.

Nice To Haves

• Experience supporting creator, talent, sports, entertainment, or culturally relevant programs and events.
• Experience in a fast-paced, live-event environment.
• Experience with creator management, social analytics, CRM, project-management, or reporting platforms.

Responsibilities

• Support ongoing creator communication and relationship touchpoints across TGL and WTGL.
• Assist with match invitations, RSVPs, ticket allocation, gifting, travel details, and day-to-day creator communications.
• Research and identify creators aligned with priority audiences, cultural opportunities, and league moments.
• Maintain creator databases, participation history, relationship notes, and content performance records.
• Provide hands-on creator and VIP hospitality support during TGL and WTGL matches and hosted moments.
• Support the guest journey from pre-event communication through arrival, seating, experiences, content opportunities, and follow-up.
• Connect creators with the Social team to align posting plans and amplification.
• Track creator content and identify opportunities for reposting, engagement, and amplification with the Social team.
• Surface creator trends, ideas, and opportunities for larger cultural or social moments.
• Maintain calendars, trackers, timelines, creator lists, hospitality plans, and reporting.
• Maintain creator-facing materials.
• Support execution of creator activations, experiences, and special projects.

Benefits

• Equity ownership opportunities.
• Unlimited discretionary time off.
• 15 paid holidays per year, including the week of Independence Day.
• Comprehensive health insurance options, including a 100% contribution toward the employee coverage option.
• Additional employee and family insurance coverage options with company contributions, including dental and vision.
• FSA, HSA, and DCHSA opportunities, including contribution matches.
• Retirement options including traditional 401(k) and Roth IRA plans.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level