Coordinator, Grassroots Marketing and Fan Engagement

St. Louis City SC • St. Louis, MO

2d • Hybrid

About The Position

St. Louis CITY SC is seeking a Coordinator, Grassroots Marketing & Fan Engagement to serve as a relationship builder and a critical connection between the club and the St. Louis region. This role will involve organizing watch parties, fan events, supporting fan and supporter group engagement, and playing a key part in grassroots marketing initiatives. These initiatives include, but are not limited to, the CITY SC Street Team, Club Marketing Campaigns, the CITY SC Kids Club, CITY2, and Supporter Operations and Administration. The position is within a growing family of 500+ visionaries in a fun and fast-paced work environment that provides potential for new ideas, personal growth, and immediate impact.

Requirements

• Bachelor’s degree in Marketing, Sports Management, or related field is a plus, but not required.
• 1-3 years of experience in Grassroots marketing, Sports Promotions, Activation Marketing, Fan Relations, Supporter Relations, Community Relations, or similar.
• Previous sports experience preferred but not required.
• Candidate must have a strong work ethic and a desire to build a career in professional sports.
• Accurate, efficient, and timely execution of tasks and able to be flexible and resourceful in response to changing priorities and needs.
• Proficient in Microsoft Office, with a focus on Word, Excel, and PowerPoint.
• Excellent facilitation skills, including the ability to manage and resolve tensions, disputes, and conflicts.
• Experience and Familiarity in Soccer / Supporter Group Culture, preferred but not required.
• Must be able to work evenings, weekends, events and holidays as required.
• Bilingual preferred but not required.
• Candidate should possess professional demeanor and communication skills to effectively work with both internal and external clients.
• Detail oriented and organized with effective time management and prioritization skills.
• Flexible and resourceful in response to changing priorities and needs.
• Strong communication skills to effectively work with both internal and external constituents, with an emphasis on communicating the mission, vision, and culture of the club with players, fans, community members, partners, and stakeholders.
• Ability to coordinate multiple projects simultaneously.

Nice To Haves

• Bachelor’s degree in Marketing, Sports Management, or related field.
• Previous sports experience.
• Experience and Familiarity in Soccer / Supporter Group Culture.
• Bilingual.

Responsibilities

• Leads the administration and execution of the St. Louis CITY SC street team; including but not limited to, inventory, scheduling, conducting trainings, staff engagement, and recruitment.
• Oversees, and executes fan engagement events such as season kickoff events, watch parties and fan facing workshops.
• Cultivates unique and meaningful relationships between CITY SC and supporter/fan groups.
• Manage the day-to-day operations on match days for the supporter section, home and away.
• Maintains the highest level of customer service when representing the club in public and fan facing events.
• Oversees outside events on behalf of St. Louis CITY SC with the purpose of growing brand affinity and awareness.
• Directs the activities of the street team during these events.
• Collaborates across multiple departments to define, develop, and execute Grassroots Marketing activations.
• Travels with the Club or Supporter/Fan Groups to select away matches.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Associate degree