Coordinator, Global Social Media Marketing - Calvin Klein

PVH • New York, NY

8d • Hybrid

About The Position

The Coordinator, Global Social Media Marketing position within the CALVIN KLEIN CMO Group supports execution of the brand’s global social media marketing and community engagement initiatives across owned channels, with a focus on YouTube, Facebook, Pinterest, Threads, X, and emerging platforms. The role also assists with Instagram and TikTok publishing as needed, social content briefings and rollouts, regional channel management, social commerce, platform upkeep, reporting, and department operations.

The position works with the Manager, Global Social Media and cross-functional teams to publish and quality-check content, coordinate campaign information, maintain social shopping links and platform features, compile performance data, and support shoots and events. Publishing and other work may occasionally take place before or after regular work hours and on weekends, in line with the marketing and cultural calendar. The role is based in a fast-paced, creative environment and is not eligible for sponsorship.

Requirements

• 2–3+ years of relevant social marketing or creative experience, in-house or at an agency.
• Bachelor’s degree required.
• Experience in social media management, community management, content creation, and/or digital community building.
• Strong communication skills and ability to collaborate in a fast-paced, creative environment with team members at all levels.
• Resourceful and proactive, with strong organizational and project-management skills and keen attention to detail.
• Strong writing and editing skills.
• Analytical ability to make strategic recommendations based on data.
• Deep knowledge of critical global and regional social media platforms and ability to keep up with them.
• Ability to work quickly, nimbly, resourcefully, and collaboratively in response to social media and pop culture.
• Self-starter with a proactive, strategic, and positive approach.
• Proficiency in Figma, Keynote, PowerPoint, Word, Excel, and Google Drive suite.
• Experience with social media publishing, analytics, and listening tools.
• Comfort working select evenings and after-hours and weekends, as determined by the marketing and cultural calendar.
• Well-versed in social media trends and the creator landscape.

Nice To Haves

• Fashion, beauty, or lifestyle experience preferred.
• Experience with Sprinklr is a plus.
• Experience with paid social is a plus.

Responsibilities

• Quality-check and publish content on Calvin Klein global YouTube, Facebook, Pinterest, Threads, and X accounts; publishing may occur before or after regular work hours and on weekends on a semi-frequent basis.
• Assist with publishing on other social platforms, including Instagram and TikTok, as needed.
• Assist in creating global social briefs.
• Coordinate and aggregate cross-functional pre- and post-production information, including deliverables, production timelines, and talent details.
• Conduct market and platform research.
• Support oversight of regional Facebook pages and APAC-specific channels.
• Assist in reviewing and editing regional social content calendars and providing channel-specific recommendations.
• Gather APAC channel reports and field feedback on channel KPIs and performance data.
• Support execution of social commerce by creating and maintaining product tags and redirect links for every campaign on an always-on basis.
• Assist with implementing and managing platform-specific shopping strategies.
• Support ongoing platform maintenance, including refreshing YouTube, Pinterest, and Facebook shopping capabilities, account bios, playlists, highlights, and photographer tags.
• Pull, record, and organize YouTube, Facebook, Pinterest, Threads, and X metrics for weekly, campaign, annual, and ad hoc reports.
• Regularly share learnings with cross-functional team members and leadership.
• Help keep the Global Social department organized and optimized and serve as a liaison between the Social Media team and cross-functional teams.
• Process and archive Global Social team invoices, track and process social media invoices, and assist the Social Media Manager with keeping department budget details up to date.
• Assist with Global Social shoots and events as needed.
• Order product for talent and creators as needed.
• Make instrumental decisions concerning content selection and briefing, product-tagging strategy, internal tool development and upkeep, and platform maintenance.

Benefits

• Competitive pay and bonus programs.
• Medical, vision, dental, life, and disability insurance.
• Above-market 401(k) contribution for eligible associates.
• Company-paid holidays and paid time off.
• Hybrid working arrangements, volunteer opportunities, seasonal hours, and flexible work schedules.
• Wellbeing tools and programs, including Headspace membership, fitness membership and/or digital meditation subscription reimbursement, and an opportunity to earn up to $200 per year in rewards for exercise and healthy activities.
• Care.com services for childcare, elder care, adoption preparation, and pet care, plus reimbursement for backup care when regular plans fall through.
• Tuition reimbursement and continued-education support.
• Associate discounts at company outlets and e-commerce sites.
• Career growth opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level