Content & Social Media Coordinator

WatersEdge•Oklahoma City, OK
•$25 - $35•Onsite

About The Position

The Content & Social Media Coordinator tells the story of WatersEdge through compelling written and social media content that builds partnerships with Southern Baptist churches and inspires donor generosity. Under the strategic direction of the Vice President, Marketing and Communications, the Coordinator develops written content across WatersEdge channels, manages the day-to-day social media presence, and stays current on trends and practices that help content reach and engage audiences. The role reports to the Vice President, Marketing and Communications, who sets content and social media strategy and the annual content calendar. It works closely with the Advertising Strategist on copy for advertising and campaign materials and alignment with paid campaigns, and with the Creative Director on design and visual direction. WatersEdge declares the Bible as the foundation for its faith and practice and affirms the Baptist Faith and Message, as revised and adopted in 2000 by the Southern Baptist Convention. As a Christian organization, WatersEdge qualifies for a religious organization exception to Title VII of the Civil Rights Act of 1964. The position requires active membership in a Southern Baptist church cooperating with Oklahoma Baptists, or in a faith-aligned evangelical church that declares the Bible as the foundation for its faith and practice. The position generally works in an office environment, though duties may occasionally take place outside a typical office setting. Travel and operation of a vehicle may be required. WatersEdge is an at-will employer; this description may not include every duty, and other duties may be assigned by the CEO or the employee’s supervisor.

Requirements

  • Bachelor’s degree in communications, marketing, journalism, or a related field, or equivalent experience.
  • One to three years of experience in social media management, content marketing, communications, or a related role, or a strong portfolio demonstrating equivalent capability.
  • Strong writing and editing skills, with a portfolio of published work.
  • Hands-on experience with social media scheduling and analytics tools.
  • Ability to produce short-form video and basic graphics for social media, or willingness to learn.
  • Ability to manage multiple projects and deadlines with limited oversight.
  • Active membership in a Southern Baptist church cooperating with Oklahoma Baptists, or in a faith-aligned evangelical church that declares the Bible as the foundation for its faith and practice.

Nice To Haves

  • Familiarity with church, ministry, or nonprofit audiences.
  • Experience with website content management systems and email marketing platforms.

Responsibilities

  • Write and edit relevant, persuasive content for WatersEdge websites, print publications, advertisements, email communications, social media platforms, marketing materials, and promotions.
  • Create news and feature stories, blogs, press releases, social media posts, print and digital ads, direct mail, brochures, marketing collateral, and displays.
  • Generate, research, and propose content ideas designed to engage audiences and move them to action.
  • Update and edit content on WatersEdge web properties.
  • Assist in coordinating details and logistics for marketing campaigns, promotions, and events.
  • Coordinate day-to-day management of WatersEdge social media accounts, including scheduling, publishing, and engaging with followers and comments.
  • Develop and maintain a social media calendar aligned with the annual content calendar and campaign priorities set by the Vice President.
  • Monitor platform trends, emerging content formats, algorithm changes, and best practices; surface relevant opportunities and recommendations.
  • Track social media performance metrics and share regular insights to inform strategy.
  • Contribute copy for advertising and campaign materials and align social content with paid campaigns.
  • Partner with the Creative Director on design and visual direction for social media content and other marketing pieces.
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