Social Media Coordinator and Content Creator

BroadStreet Publishing • Savage, MN

1d • Hybrid

About The Position

BroadStreet Publishing Group is seeking a creative, outgoing, social-media-savvy coordinator to help shape how the company presents itself online. Working with the marketing team, this person will develop original, mission-aligned content, appear in videos, build community, and test approaches to increase organic reach, engagement, and follower growth. The role combines on-camera storytelling and content creation with social channel management, audience engagement, and performance analysis.

The coordinator will create, script, film, edit, and publish short-form videos and other social content; manage platform-specific channels and calendars; adapt trends thoughtfully for a Christian audience; and collaborate with authors, colleagues, and partners to share authentic stories about BroadStreet’s books and brands. The role also supports product launches, seasonal promotions, monthly analytics reporting, and other marketing projects.

This is a full-time hybrid position based in Savage, Minnesota. The employee must live within commuting distance and be available to work on-site as part of the hybrid schedule. The position is eligible for remote work two days per week.

Requirements

• Confident, personable on-camera communication skills and enjoyment of representing a brand and connecting with an audience.
• A proactive approach to generating ideas, with a track record of taking original content concepts from development through execution.
• Strong understanding of social trends, platform-native storytelling, attention-grabbing hooks, and what encourages people to watch, share, and follow.
• Advanced knowledge and hands-on experience with major social media platforms, including Instagram, Facebook, YouTube, and Pinterest, and understanding of platform-specific best practices, formats, analytics, and organic-growth strategies.
• Hands-on experience with social account management, video filming and editing, and content design.
• Ability to interpret analytics, learn from results, and recommend ways to grow organically.
• Excellent writing, communication, organization, and collaboration skills, and sound judgment about faith-based content and community interactions.
• Genuine enthusiasm for Christian books and BroadStreet Publishing’s mission.
• A bachelor’s degree in a related field or equivalent relevant experience.
• Must reside within commuting distance of Savage, Minnesota, and be available to work on-site as part of a hybrid schedule.

Nice To Haves

• Experience with Canva, Adobe creative tools, or mobile video-editing apps.
• Experience with influencer and content creator partnerships.
• Experience with direct-to-consumer e-commerce or social commerce, including coordinating social content with storefront promotions, product launches, and marketing campaigns.

Responsibilities

• Serve as an on-camera representative of BroadStreet, sharing book recommendations, new releases, behind-the-scenes stories, and engaging videos.
• Proactively pitch original content concepts, recurring series, campaign ideas, and experiments.
• Develop, script, film, edit, and publish short-form videos, graphics, captions, and other social content.
• Monitor emerging trends, platform features, creator culture, and audience behavior, and adapt relevant opportunities for a Christian audience.
• Collaborate with authors, colleagues, and partners to capture authentic, shareable stories about books and brands.
• Transform promotional assets into engaging, platform-specific content highlighting books, brands, releases, and promotions.
• Manage day-to-day social channels and an intentional, platform-specific content calendar across Instagram, Facebook, YouTube, Pinterest, X, Threads, and other relevant channels.
• Test creative approaches to expand organic discovery, reach new readers, deepen engagement, and build an active follower community.
• Monitor social performance metrics and turn insights into specific recommendations and next steps.
• Write brand-aligned captions, hooks, and calls to action; engage with comments, messages, and mentions within community guidelines.
• Identify and support relationships with influencers, book reviewers, authors, and faith-based communities in collaboration with the marketing team.
• Coordinate content with product launches, seasonal promotions, and broader marketing priorities.
• Contribute to monthly social analytics reports.
• Assist with shared marketing inboxes, marketing databases, and other departmental projects.

Benefits

• Health insurance
• Dental and vision insurance
• PTO: 80 hours per calendar year, prorated from start date; up to 40 hours can roll forward.
• Sick time: 24 hours per calendar year, prorated from start date; up to 24 hours can roll forward.
• Ten paid company holidays per calendar year
• 401(k) with company match: 100% for the first 3% and 50% for the next 2%
• Hybrid schedule eligible for remote work two days per week
• Employee discount

What This Job Offers

• Job Type: Full-time