Content Marketing Manager

HSO Group B.V.•New York, NY

About The Position

As a Content Marketing Manager, you will be responsible for creating and editing high-quality content across various channels, including campaigns, web, email, social media, customer stories, thought leadership, and sales enablement initiatives. You will own and manage the day-to-day U.S. social content calendar, with a strong emphasis on driving engagement through LinkedIn. Your role will involve developing content that supports demand generation, account-based marketing (ABM), customer growth initiatives, and Microsoft alliance programs. You will interview subject-matter experts, executives, customers, and partners to uncover insights and transform them into compelling, audience-focused stories. A key aspect of this role is building executive thought leadership and social content that reflects an authentic individual voice rather than generic corporate messaging. You will partner with campaign and industry teams to translate complex Microsoft, AI, business applications, and transformation topics into clear, market-facing narratives. Repurposing long-form content and strategic assets into various formats to maximize reach and impact, supporting customer storytelling efforts and case studies that showcase measurable business outcomes, and thoughtfully leveraging AI tools to accelerate content development while maintaining strong editorial standards are also core responsibilities. You will monitor content and social performance metrics and apply insights to strengthen future content strategies and execution, ensuring all content aligns with HSO’s brand, messaging, and editorial guidelines.

Requirements

  • 4+ years of experience in B2B content marketing, copywriting, communications, or a related field.
  • Exceptional writing and editing skills with the ability to adapt content across a variety of formats and audiences.
  • A portfolio demonstrating strong B2B content creation and storytelling across multiple channels and formats.
  • Experience creating and managing content for LinkedIn and other social media platforms.
  • Proven ability to make complex or technical subjects accessible and engaging without oversimplifying the message.
  • Strong interviewing skills and the confidence to work directly with senior executives and subject-matter experts.
  • Experience using AI-enabled tools to support content development while maintaining high-quality editorial standards and original thinking.

Nice To Haves

  • Experience within technology, SaaS, consulting, or professional services environments, strongly preferred.
  • Familiarity with Microsoft technologies, AI solutions, or business applications; experience in these areas is a plus.
  • Strong editorial judgment and a demonstrated ability to identify and develop compelling stories.

Responsibilities

  • Create and edit high-quality content across campaigns, web, email, social media, customer stories, thought leadership, and sales enablement initiatives.
  • Own and manage the day-to-day U.S. social content calendar, with a strong emphasis on driving engagement through LinkedIn.
  • Develop content that supports demand generation, account-based marketing (ABM), customer growth initiatives, and Microsoft alliance programs.
  • Interview subject-matter experts, executives, customers, and partners to uncover insights and transform them into compelling, audience-focused stories.
  • Build executive thought leadership and social content that reflects an authentic individual voice rather than generic corporate messaging.
  • Partner with campaign and industry teams to translate complex Microsoft, AI, business applications, and transformation topics into clear, market-facing narratives.
  • Repurpose long-form content and strategic assets into articles, social posts, emails, campaign copy, and other formats to maximize reach and impact.
  • Support customer storytelling efforts and case studies that showcase measurable business outcomes and value delivered.
  • Leverage AI tools thoughtfully to accelerate research, content ideation, repurposing, and production while maintaining a strong editorial standard and human perspective.
  • Monitor content and social performance metrics and apply insights to strengthen future content strategies and execution.
  • Ensure all content aligns with HSO’s brand, messaging, and editorial guidelines.

Benefits

  • Competitive pay with a performance-based bonus
  • Unlimited paid time off
  • Flexible and affordable benefits program
  • Medical coverage
  • Dental coverage
  • Vision coverage
  • Flexible spending accounts
  • Health reimbursement account
  • 401(k) plan with a company match
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